January 17, 2021 — Si te tienes que fijar en alguien como competencia de tu negocio online no deberías compararte con otras tiendas de Ecommerce de tu sector, sino con el gigante mundial del comercio electrónico, Amazon. En esta charla vamos a analizar qué hace grande a Amazon y cómo podemos ofrecer una experiencia de compra online similar, sino mejor, que el gigante de Ecommerce, en todos los sentidos, y usando únicamente WordPress, WooCommerce, un poco de sentido común y, por supuesto, copiando lo mejor de este grande del comercio electrónico.

January 17, 2021 — This talk explains how everyone can promote more accessible sites while developing in WordPress.

January 17, 2021 — This talk explains how to automate WordPress tasks. There are examples for using tools like Zapier, Gravity Forms, and AirTable.

January 15, 2021 — This talk explains how to use the WordPress Rest API to syndicate content to a potentially unlimited number of locations using technologies native to WordPress. It covers the basics of JSON, code examples, and suggests optimizations for using the Rest API at scale.

January 15, 2021 — This talk explains how to impove WooCommerce SEO. It covers related topics including implmenting a silo structure, mobile considerations, on-page SEO, and organizing content.

January 15, 2021 — This talk provides specific examples of prospect targeting in action. It lead participants through three hands-on activities to identify and create content to appeal to their very sweetest marketing targets.

January 15, 2021 — ¡Hacer fracasar una tienda online es sencillo y al alcance de todos! Solo hay que seguir unas pequeñas pautas que no necesitan formación ni preparación previa. En esta charla voy a enumerar, en clave de humor, cuáles son los errores más habituales que cometemos y cómo evitarlos o resolverlos. Hablaremos de trucos sencillos, para todos los niveles y de bajo presupuesto, pero no por ello, menos importantes. Tener un e-Commerce que venda, empieza por aquí. Una charla que nadie debiera perderse

January 14, 2021 — To keep the Core Editor GitHub repository healthy, it needs to be triaged regularly. Triage is the practice of reviewing existing issues and pull requests to make sure they’re relevant, actionable, and have all the information they need. Anyone can help triage and this course is meant to help you learn how to get involved covering everything from the various ways to help to how to escalate serious problems.

January 14, 2021 — This presentation provides a walk-through for a freelance developer or DIY site owner, for measuring page performance. It covers testing pages with easily available tools, and explains how to make sense of test results.

January 14, 2021 — Learn how to set up an e-commerce store with the BigCommerce plugin and then run it from your WordPress site.