April 24, 2019 — Wat als we bedrijven en al het andere op planeet aarde kunnen runnen met de vriendelijkheid en de openheid van de WordPress community? WordPress heeft de CMS markt als veroverd. Waarom niet ook de rest van de wereld? In deze talk + Q&A neemt Bas je mee op een reis naar een 100% Open Source wereld!

Wat is de rol van WordPress in 2030? En als bedrijven fundamenteel veranderen, hoe ziet een WordPress agency er dan uit in 2030?

Presentation Slides »

April 24, 2019 — Vraag nooit meer ‘wat verkoop je’. Vraag voortaan: wat los je op? Een korte talk over marketing, waarin je wordt uitgedaagd om anders naar websites te kijken. Naar die van jezelf en die van je klanten.

April 24, 2019 — I had my first brush with accessibility in 2002. My boss was in a panic that our web application was not accessible, and that we would lose government funding.

Since that experience, I’ve found myself arguing for more accessibility in web design and development. More often than not, I lose that argument.

My professional activism on the topic has caused others to label me an expert on the topic. But I don’t consider myself a practitioner. I am a vocal and heartfelt advocate.

This talk will intertwine the history of web accessibility with my own personal story of how I evolved in my views on accessibility.

I will also discuss the role the open source community has to play, for an accessible web.

April 24, 2019 — Measurable outcomes: Key tools the you can employ to create a successful inbound marketing strategy combining WordPress and 3rd party applications.

Discussed Sections:

• WordPress – website
• Tawk – Site chatbot or similar
• GetResponse / Mailchimp / SendinBlue – Email marketing system and WordPress integration
• GetResponse / Thrive leads – Landing pages to attract leads to give their email in exchange for information and how it can integrate into WordPress
• CRM system – manage leads with WordPress integration

April 24, 2019 — Today’s WordPress environment generally results in numerous organisations managing either our data or the hardware and software that it relies upon.

Although we subcontract out parts of our WordPress infrastructure we are still accountable for the data processed by our Websites.

This talk takes a look at a typical WordPress set up and follows the journey that a user’s data might take and some potential threats at each point on its journey.

It looks at what we can do to minimise our exposure to risk of outsourcing management of our infrastructure, the considerations we should make and what questions we should be asking of our hosts.

April 24, 2019 — WordPress has become a valuable tool for community media outlets such as VIEWdigital.

We believe that Word Press can help save the media by becoming the number one tech tool for community media outlets.

April 24, 2019 — Lightning Talk
The good, bad and the ugly of contributing to open source.

Ulrich has been contributing to open source for the last 6 years in different ways, from support to documentation to bug fixes, and organising events.

He will talk about how this has helped him but also about the challenges involved to contributing to open source.

April 23, 2019 — Lightning Talk

Heather will walk us through a basic overview of what the project is, what we’ve been working on, and what tools we’ve made.

And what is in the planning to help make WordPress Compliant with the new GDPR (General Data Protection Regulations).

April 23, 2019 — Tips and techniques that can dramatically increase your site performance:

• Why speed matters.
• How you can measure it – Tools to measure your page speed.
• Ways to improve it – Best practices for optimisation.
• I’ll also discuss Google – Mobile Page Speed Update 2018 and if you should AMP-lify your web site.

April 23, 2019 — The practice of branding can be traced back to 50.000 years ago. The concept of marketing branding to 4000 BC.

And with the (r)evolution brought forth by Internet and Social Media, today we are all brands‚ and as such, we all need to be aware of how a brand is best managed.

This talk is a primer on the origin and the evolution of the concept of branding, so to better understand and care for our brand(s), regardless of their being a company, a product or a personal one.

The talk will highlight key aspects of quality branding, and serve as a theoretical introduction for the workshop where I will teach the basics for building, tending and grooming a brand.