December 28, 2016 — We will talk about growing your WordPress customer base by proactively improving the experience of your customers. I will introduce best practices for providing Proactive Customer Support for a WordPress startup and the impact it has on your WordPress business.

We will cover the tools, examples, tips and tricks and how to transform your CS team from a “necessary evil” to the backbone of your business.

Presentation Slides »

December 28, 2016 — Full Title: What Happens After Launch? Becoming a Rockstar at Support, Management, and Infrastructure for WordPress

Description:
Maintenance is great for seeking a bit more life out of your dishwasher, but it’s not the right approach for you business or for your website.

Abstract:
For many agencies and freelancers, the post-launch support, updates, and minor changes that come up during the life of a WordPress-site are the most taxing, boring, and inconvenient part of the job. It’s not glamorous and rarely is there so much as a ‘thank you’ from the client.

Come find out why web infrastructure is mission-critical, how the challenges can be overcome both technically and financially, and why the term web ‘maintenance’ is completely inadequate for today’s savvy online website owners.

This session includes both practical concepts for managing version-controlled web environments with requirements for multiple web teams and philosophical arguments for why this is even a thing in the first place.

December 28, 2016 — I have contributed since 2009 to WordPress and related projects. I have done some great things for WordPress like rewriting the image manipulation API and leading GlotPress for a long while. But I had also issues during the time where I also got kicked out of GlotPress.

During this talk I will tell my honest story about how things got started till what I’m doing today.

Presentation Slides »

December 28, 2016 — Full stack of useful developer tools from IDE / editor choice and it’s add-ons to acceptance testing of the WordPress project. As a WordPress developer I spend a lot of time writing code and researching for tools that will allow me to automate the simple tasks and be able to focus on the hard ones. Hope sharing my experience will be useful for other developers too.

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December 28, 2016 — Why innovation is important for business and marketing?

It’s better to be first than it is to be better. It’s much easier to get into the mind first than to try to penetrate an existing market.

If you can’t be first in a category, set up a new category you can be first in.

Story of ManageWP and other products that created their own markets.

Presentation Slides »

December 26, 2016

December 26, 2016 — Kathryn Presner is a Happiness Engineer at Automattic where she thrives on helping people get the most out of their WordPress experience.

December 23, 2016 — In this talk I’d like to address some misconceptions about memory usage in WordPress. I’ll cover some plugins, tools and techniques to analyze memory consumption, I’ll share ideas about overly high memory usage in third-party themes and plugins. I’ll walk through some common programming mistakes leading to memory waste in WordPress, and how developers can keep their memory under control.

December 23, 2016 — We often don’t think about people with disabilities when designing websites. They are the minority of our visitors and our budget is not that big, right? In this talk I will explore how people with disabilities use the web and will give you some guidelines that will help you create better user experiences for everyone.

Presentation Slides »

December 23, 2016 — A series of flash talks.