July 26, 2016 — Join our panelists over on the business track to ask all your burning questions about recruitment; how to do it, when to do it and how to bring the best people into your business.

July 25, 2016 — Interview with Topher DeRosia

July 25, 2016 — Ken Kramer, along with Kim White and Tim Conroy were the co organizers for WordCamp Lehigh Valley 2016. Ken taks about the WordCamp, their interaction with WordCamp Central and WordPress TV.

July 23, 2016 — Learn key takeaways from my experiences running a plugin business. I’ll go over how to determine whether your plugin idea can sell, how to set the price, deciding on the business model, whether to self-host, and handling support.

Presentation Slides »

July 22, 2016 — Build it and they will come? Not any longer. Not when so much new information is appearing on the Internet every day, every hour, every minute. You have to find the right audience and promote your blog. Without this extra effort, your carefully crafted prose may go unread. Learn tips to get noticed and gain an audience.

Take aways:

– Learn how to present your blog to attract.
– Learn how to find your audience.
– Learn how to promote your blog to get attention.

Presentation Slides »

July 22, 2016 — You might have a newsletter signup box sitting on your website, or maybe just a nagging feeling that you should send out a newsletter to your customers — but you’re afraid your efforts might be wasted. Learn some quick tips about email marketing and get the confidence to push Send! I’ll talk about what makes email marketing an amazing tool for business, and you’ll get tips for structuring your email marketing program to be useful for your customers instead of “just another newsletter” cluttering their inbox.

Take aways:

– Why email is relevant to you and your customers.
– How to best take advantage of email.
– Tips for improving your email list, layout, and sending habits.

Presentation Slides »

July 20, 2016 — In this presentation, I’ll talk about how to understand Advanced Custom Fields to make your client administrative experience pleasant. I’ll also talk about the get_field or the_field functions. And you’ll learn how you can mix other plugins like Admin Columns or Adminitize to make the back-end easier to use.

Take aways:

Understand that it’s not hard to get up and running with ACF. I’ll show all the different types of fields that you can use.
Learn how the ACF dashboard works, and how to create a field group and fields inside the field group then attach a field group to a page or page template.
Learn about the get_field , the_field and/or the_sub_field functions and how to out put field on a page template.

Presentation Slides »

July 19, 2016 — This talk will briefly touch on the legal requirements, penalties, and benefits of web accessibility for businesses of all sizes.

July 19, 2016 — There are very exciting opportunities that are made available by the development of single page applications with JavaScript, and the now partially merged WordPress REST API. Jack has been experimenting with using WordPress REST APIs for a number of years. This talk will include the good, the bad, and the ugly of this emerging area of web development, with a hopefully pragmatic and optimistic conclusion!

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July 18, 2016 — Best practices for connecting your social media presence with your WordPress site. We’ll look at social media plugins, working directly with social media APIs, best practices for connecting your blog with social media platforms, and social media planning basics.

Take aways:

Using plugins to embed social media content on your site
Working directly with social media APIs
Social media planning best practices

Presentation Slides »