June 5, 2019 — There are so many security plugins available for WordPress now but what do they do? Do a site really need one? In this talk we will go over what several of the major plugins for WordPress, how they work and discuss if one is better than the other. From Sucuri, Wordfence, NinjaFirewall, etc. Brute force attempts, exploits, firewalls, and more.
May 31, 2018 — In this talk, we will discuss several other uses a small business can use WordPress for rather than “just a website”. The WordPress ecosystem has grown well beyond a blogging platform and informational websites. It’s now possible to run an entire business off of WordPress.
September 25, 2015 — There is so much information put out there about growing a business, about SEO or marketing in general. One area that doesn’t get much love is customer service. So you can get the clients in the door, you want to do a great job but at the end of the day you’re stressed out. In this talk, I want to discuss ways to provide an excellent customer service experience while keeping you sane and your bills paid.
How to manage expectations of clients to benefit you and your client
How to organize yourself to complete projects on time
How to chose your clients for a good working relationship
January 10, 2015 — This talk is an introduction to e-commerce on WordPress, giving special attention to Shopp. It discusses what to consider when setting up a store front while configuring Shopp from scratch.
August 28, 2014 — This presentation covers the basics of starting a WordPress business. It looks at what you will need to get started, how to protect yourself, what to charge, and some very common pitfalls that freelancers fall into.