Speakers: Colleen Harris

  • Colleen Harris: [Workshop] Making Google Analytics Work for You (part 1)

    Colleen Harris: [Workshop] Making Google Analytics Work for You (part 1)

    WordCamp Denver 2020Speaker: Colleen Harris

    July 12, 2020 — Google Analytics. It’s the tool every marketer has on their site and can maneuver around reports like channel, bounce rate and landing page. Now that you are collecting all the data, can you really say what you are doing with it? Are you leveraging pieces in Google Analytics to help make decisions around advertising budget, content creation and conversions? If the answer to any of that is no, this is the session for you as we take your Google Analytics data from “nice to know that” to an important tool influencing your decisions.

  • Colleen Harris: [Workshop] Making Google Analytics Work for You (part 2)

    Colleen Harris: [Workshop] Making Google Analytics Work for You (part 2)

    WordCamp Denver 2020Speaker: Colleen Harris

    July 12, 2020 — Google Analytics. It’s the tool every marketer has on their site and can maneuver around reports like channel, bounce rate and landing page. Now that you are collecting all the data, can you really say what you are doing with it? Are you leveraging pieces in Google Analytics to help make decisions around advertising budget, content creation and conversions? If the answer to any of that is no, this is the session for you as we take your Google Analytics data from “nice to know that” to an important tool influencing your decisions.

  • Colleen Harris: [Workshop] Making Google Analytics Work for You (part 3)

    Colleen Harris: [Workshop] Making Google Analytics Work for You (part 3)

    WordCamp Denver 2020Speaker: Colleen Harris

    July 12, 2020 — Google Analytics. It’s the tool every marketer has on their site and can maneuver around reports like channel, bounce rate and landing page. Now that you are collecting all the data, can you really say what you are doing with it? Are you leveraging pieces in Google Analytics to help make decisions around advertising budget, content creation and conversions? If the answer to any of that is no, this is the session for you as we take your Google Analytics data from “nice to know that” to an important tool influencing your decisions.