January 27, 2019 — If you’ve ever watched a software tutorial on YouTube or a video explaining a company’s product or service, then you’re already familiar with screencasts and explainer videos. While they’re intended to promote a business, product or service by explaining what it is, how it works and how to use it, there’s a huge difference between the videos people love and the ones they turn off after 15 seconds. This session takes you into the world of creating screencasts and explainer videos. We’ll show you why the good ones are good and the bad ones are cringeworthy. We’ll cover topics like storyboarding, script formulas, animation software and sound tracks. When we’re done, you’ll know your options for creating your own screencasts and explainer videos and what to look for if you want to hire someone else to do it.

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August 28, 2016 — Are you ready to CARVE out a clear path to reach your goals?

Channels
Accomplishments
Relationships
Visbility
Evidence
Shane will show you how to use WordPress to achieve success no matter what industry or community you’re in.

August 21, 2014 — Your About page isn’t about your products and services; it’s not even about you. It’s about your customers and how you can solve their problems.
In this session we cover:
About Page Essentials that will make your customers like and trust you.
How to Use Your About Page as a magnet to capture leads you may have missed
The most common mistakes people make with their About Pages and How to Avoid them
The little known secret about Author Bios that most people miss
Making life all easier with WordPress Author Plugins
Come ready to take notes because we will be covering both practical application and theory!

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