July 4, 2026 — Most of the WordPress agencies provide very similar set of services and standing out from competition can be hard. Through product development agencies can either offer something unique and/or get their work done more efficiently. In this talk I will show how the biggest WordPress agency in Finland (Evermade) does product development, what we consider as products and how product development looks in practice. Presented byTeemu Suoranta

March 25, 2021 — Giving time estimates for projects and features is a shared reality of many developers’ recurring tasks. Unfortunately the whole business of work estimation is inherently broken in many ways that cannot be fixed. Navigating risks, fuzzy scopes and missing specifications is less science and more of an art to be mastered.

As a senior developer, I have been a key part of creating many quotes along the years and I will share the mistakes and insights from my journey. I cannot fix the work estimation but I can help you avoid a few pitfalls and give you better tools. Estimation work has been sort of taboo in the developer community and it is time to break the silence.

Presentation Slides »

December 1, 2018 — WordCamp Turku Opening Words

November 26, 2018