September 14, 2015 — Troy talks about why recurring revenue is the holy grail and how you can create recurring revenue in your WordPress business. During the talk Troy teaches you how to package up your recurring revenue offer, how to pitch it to clients and how to build infrastructure to automate most of the work.

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July 10, 2014 — Discover 101 practical ideas you can implement in your business to position you as a premium consultant and demand higher fees. This presentation is dynamic, fun and has had rave reviews from WordCamp Melbourne and WordCamp Phoenix.

March 12, 2014 — Discover 101 practical ideas you can use to position yourself as a premium WordPress consultant and get paid premium fees.

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July 16, 2013 — This presentation helps web developers add massive value to their clients without having to negotiate on price. It gives 101 ways to do this in your business, starting at the initial stage of incoming inquiry right through to site deployment and training.

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March 9, 2013 — Troy’s talk focuses on how to make WordPress a better client experience and make you as a web developer look more professional.

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September 25, 2012 — The presentation teaches how to differentiate yourself from all the other web developers and how to add heaps of value to your clients projects so you can charge the fees you deserve.

Troy Dean is passionate about simplifying the Internet to deliver real business outcomes.

He has worked with hundreds of clients and helped them get measurable results for their business. He managed the online strategy for Jessica Watson, the 16 year-old Australian girl who sailed around the world, and helped FebFast raise over $1 million in 2011 and 2012 for the drug and alcohol sector.