November 21, 2023 — The checkout experience plays a pivotal role in determining the success of an e-commerce business. It’s not just about making the sale; it’s about creating a seamless and intuitive journey that guides users through the final steps of their purchase.

Presentation Slides »

October 13, 2023 — Increasing conversion rates is a game of micro-improvements, data monitoring, experimenting, and more micro-improvements.

This presenter has been working with WordPress products for 10 years, and has lead marketing teams toward increasing success with online conversion at StellarWP.

Find out how to track marketing metrics, visualize data for insights, and ignore the rest.

October 3, 2023 — Join Thomas and Niels as they create an extension for WooCommerce Blocks that will add an additional field to the Checkout block that allows shoppers to define where a parcel should be dropped or delivered if they won’t be at home when it arrives.

We will explore the extensibility interfaces that WooCommerce Blocks has and show how some of them can be used to change and customise the checkout experience for shoppers.

October 1, 2023 — Quality, convenience, value, incentives, trust, sound ethics, minimal environment impact… and all tied together with a seamless customer experience.

Meaningful purchases are what more and more modern consumers expect. So how can agencies, products, platforms and merchants respond?

By working together to create eCommerce experiences that leave a good taste – and keep customers coming back for more.