November 16, 2017 — Since I started blogging, I have dedicated my time to studying the art of Content Writing.

I would like to approach my presentation by breaking down Content Writing into 3 key areas;

The hook: This is what keeps readers glued to your writing. It hints at what is to come. It needs to keep the adrenaline flowing.

The suspense: This is what keeps a reader reading. Like a good mystery novel, it is best to give your readers little bites of content and let them digest it.
The full circle moment: This is the call to action that ties in with the hook at the start.

Presentation Slides »

October 31, 2016 — Now more than ever good content will not get the job done. Learn the traits of content: The Good, The Bad, The Ugly & The Superb, and make something happen for your site.

October 8, 2016 — Dissection of website development from the ground up for a millennial news website project for Ovation TV. Session will show off wireframes, UI mockups, Custom Post Types, plugins and dare I say it? Code.

August 17, 2016 — We are all competing with not only each other, but will the big boys for attention. Good will never be good enough again, only Superb content will move the needle for your business goals and get you noticed

Presentation Slides »

January 18, 2016 — Add a new dimension to the services you provide. Build better websites by creating content that lives up to the quality of your design. Create and organize written and visual content within your company, or for your client. Lisa will share: How the website project can (finally) catalyze a clear marketing plan; Processes & tools for creating and organizing content — what works now; How to price content creation services.