August 30, 2018 — Přednáška od Tomáše Kocifaje na téma Premium šablony – vyhozené peníze nebo výhodná investice?

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August 24, 2018 — Přednáška Ondřeje Ilinčeva na téma Čeho se vyvarovat u výběru prémiových šablon.

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November 3, 2017 — Cuando apareció WordPress en 2004, no tenia ningún tema. Ahora en la actualidad nos encontramos con temas (o plantillas), temas padre y temas hijo, Frameworks…

En este Meetup vamos a repasar y definir las diferentes categorías de temas que existen y ver, según la experiencia de Carlos M. Díaz Honrado, que es lo que mejor viene según cada escenario.

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October 31, 2017 — ¿Haz diseñado plantillas en WordPress? ¿Sabías que puedes convertirlas en un ingreso pasivo?

En esta ponencia, Juan David nos explicará cómo ganar a través la comercialización de productos digitales, en este caso temas Premium de WordPress.

Puedes generar ingresos pasivos si las subes en importantes plataformas como Themeforest, la cual forma parte de los mercados Envato.

Aprende que ventajas y desventajas existen entorno a este tipo de generación de ingresos. La idea es abordar diferentes puntos, entre los cuales están:

Qué son ingresos pasivos
Qué es Themeforest y el mercado Envato
Por qué vender temas Premium de WordPress es bueno y rentable
Algunos casos de uso.

Nivel de público: Intermedio

June 22, 2017 — David A. Kennedy works as a Theminator at Automattic, the company behind WordPress.com and many other fine web products.

He said “On WordPress.com, we work with dozens of shops that sell premium themes to our users. They teach us as much as we teach them. Each week, we discuss everything from design quality to code reviews and community management to rejection. This talk will explore lessons learned from managing premium themes on WordPress.com.”

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January 25, 2017 — Ξεκινώντας από την έρευνα για την επιλογή της θεματικής ενός Premium WordPress Theme, θα μιλήσουμε για τη σημασία της σχεδιαστικής έρευνας και πως μας οδηγεί μέχρι την τελική υλοποίηση του design. Ο σκοπός μας είναι να φτάσουμε σε ένα τελικό προϊόν που θα καλύπτει τις ανάγκες των τελικών χρηστών αλλά ταυτόχρονα θα απευθύνεται και στο στοχευμένο κοινό μας, αυτούς που θα πάρουν την απόφαση για την αγορά του. Θα δούμε ποιο είναι ακριβώς αυτό το κοινό και σε τι ανταποκρίνεται με βάση την εμπειρία μας.

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April 17, 2016 — The WordPress ecosystem is maturing every day as new businesses and products enter the market. There are many models that a business can adopt in this diverse market but there are also many challenges that need to be addressed if one wants to not only survive, but thrive.
This talk takes a “been there, tried that” look at the various business models that have been used when selling WordPress products, challenges that need to be considered, and some tried and tested solutions that have worked extremely well for us.

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January 17, 2016 — You’re getting ready to build your website. Or maybe you’re thinking of a complete redesign. There are plenty of options out there in the world of WordPress, and building a custom design or purchasing a premium theme are crucial decisions you need to make and live with. Each have great benefits and equal pitfalls, but key knowledge on them will help you succeed.

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December 22, 2015 — A slow website has serious business impacts. Period. 40% of mobile users abandon a page that takes more than three seconds to load. Many “Creative Responsive Multi-Purpose” themes are beautiful and flashy with their demo content, but have speed indexes of more than 50 times* what is recommended. How can you tell good themes from bad ones without buying them? Never fear! There are several ways to vet a theme before shelling out the cash.
In this talk, we’ll cover strategies for evaluating themes’ code quality and performance, and creating healthy, content-oriented websites. In many ways, this is a call to action to the WordPress end user community: let’s shift our values from flashy effects to rock-solid content and fast websites. Scroll-jacking and parallax are over!

November 13, 2015 — Nel talk verrà spiegato il caso studio di Minimable, un tema WordPress che in circa 2 anni ha generato oltre $60.000, senza passare per marketplace come Themeforest. Verranno spiegate le strategie utilizzate e degli spunti per creare un tema WordPress destinato alla vendita.

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