‘Tips’ Videos

  • Andrea Zoellner: Effective Copywriting Tips for Better UX

    Andrea Zoellner: Effective Copywriting Tips for Better UX

    WordCamp Montreal 2019Speaker: Andrea Zoellner

    October 9, 2019 — When we think about UX, we’re often too focused on fonts, colors, and flow to think about microcopy – those small bits of text that guide users through almost every part of a web interface. These words may be tiny, but they can make a significant difference in the usability of your design and even affect your site’s conversion rates.

    Key takeaways. In this talk, I will share copywriting and communication tips that will immediately improve your user interface microcopy, such as error messages and interface instructions, so your users experience less frustration and more delight.

    Talk attendees will get a quick introduction to branding and communication principles, basic UX principles, and how to evaluate effective copy in website flows. They will also see real examples of before and after situations where simple changes made a big difference and how and where to apply the same changes to their own sites.

  • Judith Schröer: Get Things Done! 7 Tips to Save Time

    Judith Schröer: Get Things Done! 7 Tips to Save Time

    WordCamp Europe 2019Speaker: Judith Schröer

    September 19, 2019 — Today we are busier than ever, our to-do-lists are growing, everything struggles for our attention and everything is, of course, super important (what else?!). There are many time management methods, and time is a critical factor, and you know that. You look at your to-do list and have the choice of either working a late shift or continuing the list tomorrow. It’s time to change that.

  • Michelle Ames: The “Hidden” Features of WordPress - Part 2

    Michelle Ames: The “Hidden” Features of WordPress – Part 2

    WordCamp San Diego 2018Speaker: Michelle Ames

    May 3, 2018 — This session will provide you with some great tips and tricks for you to make working with WordPress even easier. From changing the number of posts on the dashboard page, to adding a target to link to on the menu dashboard, there are many things that are easy to accomplish — if only you know where to look. Not only are there screen options on almost every dashboard page, but there are help pulldowns, too, helping to answer questions before you might even need to turn to help in a forum. We will also cover shortcuts for use in the editor window, and a quick and easy way to save your favorite plugins to find at a click to upload to your site.

  • Michelle Ames: The “Hidden” Features of WordPress - Part 1

    Michelle Ames: The “Hidden” Features of WordPress – Part 1

    WordCamp San Diego 2018Speaker: Michelle Ames

    May 3, 2018 — This session will provide you with some great tips and tricks for you to make working with WordPress even easier. From changing the number of posts on the dashboard page, to adding a target to link to on the menu dashboard, there are many things that are easy to accomplish — if only you know where to look. Not only are there screen options on almost every dashboard page, but there are help pulldowns, too, helping to answer questions before you might even need to turn to help in a forum. We will also cover shortcuts for use in the editor window, and a quick and easy way to save your favorite plugins to find at a click to upload to your site.

  • Jeanie Walker and Teri Shelton: Partnerships And Good Business

    Jeanie Walker and Teri Shelton: Partnerships And Good Business

    WordCamp Seattle 2017Speaker: Jeanie Walker and Teri Shelton

    February 19, 2018 — Two are smarter than one!

    We know the benefits of a good business partner, but is a partnership right for you? Learn what it takes to partner up and grow your business. We’ll walk you through best practices and tips to help you understand what it takes to forge a rich, rewarding professional partnership.

    Whether you’re toying with the idea or can’t wait to get started, attend this session to get insights into how a professional partnership works and what it takes to establish one without regrets. A merger, or going into business with a partner, is exactly like walking down the aisle and getting married. You have to make sure you’re a good fit because this is a long term commitment. Are you ready to say “I do?”

    Join our session as we lift the hood and show you what it really takes. Walk away with key lessons learned and advice from a local business duo that merged two years ago and hasn’t looked back!

    Presentation Slides »

  • Евгений Карский: Как я заработал на машину при помощи WordPress

    Евгений Карский: Как я заработал на машину при помощи WordPress

    WordCamp Moscow 2017Speaker: Evgeny Karsky

    December 26, 2017 — На WordCamp Moscow 2017 Евгений поделится практическими советами, которые помогут людям разных профессий: дизайнерам, верстальщикам, программистам, менеджерам в реализации коммерческих начал с WordPress.

    Хотите узнать как зарабатывать с WordPress владея только английским языком? Ответы ждут Вас 12 августа в Digital October, приходите будет интересно!

    Евгений занимается созданием веб-сайтов с 2009 года, коммерческой веб-разработкой с 2011. Евгению прекрасно удается совмещать с веб-разработкой и удаленную преподавательскую деятельность, где он всем желающим преподает начальный курс по WordPress.

  • Raven Gildea: Design Tips For Non-Designers

    Raven Gildea: Design Tips For Non-Designers

    WordCamp Seattle 2017Speaker: Raven Gildea

    November 28, 2017 — Visual design should work toward the site’s goals, but many of us came to WordPress without a background in design. How then can you select, modify, or build a theme with confidence that your design choices will be engaging and effective?

    We’ll take a brief tour of web design fundamentals, and examine how contrast, hierarchy, white space, line length, and color selection can help you avoid design blunders and get a solid design every time.

    Presentation Slides »

  • Laura Byrne-Cristiano: Ten Years on WordPress Tips, Tricks, and Lessons Learned
  • András Guseo: 4 Tips For A Safe WordPress And Plugin Update

    András Guseo: 4 Tips For A Safe WordPress And Plugin Update

    WordCamp Bern 2017Speaker: András Guseo

    September 23, 2017 — An update for WordPress, themes and plugins should fix things. Right. And it does. Sometimes, however, some new bugs crawl in despite the best efforts and thorough testing. The multitude of installations and different plugin setups makes it impossible to test any plugin in every situation that exists in the world. And sometimes an update produces an error unfortunately, and in some cases even a totally broken site. This is when angry users attack support forums demanding an immediate fix, asking for their money back, giving 1-star ratings, and sending the developers to hell and back. Rightfully so? I don’t think so. Maybe partially. But you can do a lot to prevent an update breaking your live site and putting you out of business.

    So here are my tips for never ever having a broken live website for more than 10 minutes, when doing an update on core WordPress, your theme or your plugins.

    Presentation Slides »

  • Alicia Murray: 15 Pinterest Tips in 15 Minutes

    Alicia Murray: 15 Pinterest Tips in 15 Minutes

    WordCamp Asheville 2016Speaker: Alicia Murray

    July 14, 2016 — Pinterest is more than a fun addiction — it’s a proven traffic driver, especially if your target demographic is women. In this lightning round you’ll get 15 solid tips on how to transform your Pinterest activity from being a passive pinner to a strategic pinning machine! Pinterest will be your new secret weapon in your marketing arsenal that will drive traffic and increase sales.

    Take aways:

    – Current tips to maximize your Pins.
    – Do you need to use hashtags on Pinterest?
    – How many times a day do you need to pin?

    Presentation Slides »