As the editor of a WordPress news website geared toward industry professionals, I spend most of my days analyzing WordPress products and services. I see hundreds of launches every year, and get pitched to cover new offerings constantly. I also regularly communicate with successful WordPress business owners, and discuss what is working for them and what isn’t.

My aim with this talk is to share what makes for a compelling WordPress product or service: from website design, to user experience, the human touch, code quality, and more. Attendees will receive actionable steps for improving their products, services, and positioning in the WordPress space.

Presentation Slides »