Joss Ford: Why is now the right time to put purpose over profit

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June 10, 2019

I’d like to talk about how the communications world, whether web designers or digital advertisers can use their skills for good, and how this can give them reputation, a sense of purpose and the get up and go mood every morning. Sustainability in business isn’t just a thing to tick boxes anymore, it’s the fastest route for both product and service businesses to get into the spotlight.

I’d like to go over some examples of companies who have purpose and how they’ve incorporated campaigns to raise awareness of this purpose, talk about transparency and talk about how developers can look at their job and incorporate environmental / social factors into their day to day role.

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WordCamp Bristol 2019 24


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purpose over profit 1


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