Most WordCampers know what an image ALT tag is or have seen closed captions on television shows or YouTube videos. Still, the majority of those reading this skip these critical first steps in making client or personal sites accessible.

This talk covers these basics:

– What the first 4:44 seconds of the Lion King can teach us about accessibility
-How to find WordPress themes and plugins to get you started on being accessible right “out of the box”
– How to avoid generating creating “craptions” and tools to improve YouTube’s auto-captioning
– How, as a beginner, how you handle images and videos in a more mobile-first world can improve your site performance in SEO ranking
– How accessibility is often seen as an inconvenience but actually enhances your website performance if done correctly