September 19, 2019 — Your marketing and SEO efforts are paying off: there’s movement on the dance floor (aka traffic on your WP website)! But who’s dancing and who’s leaving the party too soon? Let’s invite analytics to the stage and discover its power – so you can rock it!
September 19, 2019 — Το περιεχόμενο δεν ήταν ποτέ εύκολο – τώρα όμως χρειαζόμαστε πολύ περισσότερο από αυτό και πολύ πιο συχνά. Πώς μπορούμε, λοιπόν, να ξεκινήσουμε και να συνεχίσουμε να παράγουμε περιεχόμενο που κάνει τη διαφορά, έτσι ώστε να αξιοποιήσουμε στο έπακρο μία τεχνικά άρτια υποδομή; Πώς μπορούμε να ξεχωρίσουμε μέσα στον καταιγισμό των λέξεων και των εικόνων, ακόμα κι αν δεν ήμασταν ως τώρα ειδικοί; Και, εδώ που τα λέμε, γιατί; Μια πρακτική παρουσίαση από τη Στέλλα, γύρω από το τι θέλουμε να πούμε, σε ποιον και με ποιον τρόπο – ώστε να μας ακούσουν όσο το δυνατόν πιο πολλοί.
September 16, 2019 — I believe the day of a business marketing and sales plan without the integration of both Social Media and SEO are in the past. Search engines now see Social Media and Search Engine Optimization as tied together and we need to as well.
September 15, 2019 — When launching any kind of website, there are simple strategies to implement that will help start out your SEO right and make your site look more established at the same time.
This talk will cover four pieces of post content that should be published before you launch and why they are important. Your posts can be added to your website in the form of a blog, newsroom, resource center, or anything that will allow users to feel like you are adding value to their experience.
We’ll focus specifically on how the components in each of these posts work for good SEO and how to use them as a blueprint for continued good practices.
Topics will include:
Defining your target audience and developing a voice.
Selecting the right keywords.
Integrating keywords without sounding forced.
Using an SEO plugin to optimize your content.
What to do with the content once the site is launched
September 15, 2019 — We try to teach people SEO and WordPress as to start you need a Website (WordPress). But if no one ever sees your website, all your hard work and money were wasted. After they have a website we start by teaching SEO and how to get the search engines to work for you and with you.
Anyone can pay for advertising (Pay Per Click) but that gets very expensive very fast. Small or medium size business need to learn how to get (FREE) organic traffic from Google, etc.
September 15, 2019 — SEO is often shrouded in a veil of mystic arts, magical spells, and misconceived notions from years passed.
In this hour, my promise is to lift this veil, and simplify the notions of gaining traffic from search engines.
September 12, 2019
September 12, 2019 — Joost is going to describe at his presentation what’s needed for a site to rank well in 2019 and what you need in order to achieve that. In this talk he will cover the latest updates to SEO as well as some basics.
August 26, 2019 — SEO for business results with WordPress and getting organic traffic. It is still possible to use organic traffic to get results. How do you structure a website to get 100,000 page views per month? How do you make sure you turn traffic into revenue for a WordPress website? What technology works well with WordPress to get great SEO results? Do you want to get great SEO results and grow your business? In this talk, we will discuss how to do that as well as showcase studies of real results. We will cover content, site structure, site speed, AMP and structured data, measurement and Google search console, monitoring and social media automation. With these 7 items, you too will be able to get great results from organic traffic.