October 22, 2023
Are you facing aggressive, resistant, or defensive reactions from your design or development colleagues, your marketing department, your managers, or even your full-service advertising agency as soon as you start talking about accessibility? Do you want to learn how to counter and motivate them? Join my talk, and you’ll leave with some fantastic techniques and tactics to persuade them!
This talk is aimed at those who already work in the field of digital accessibility and hold a leadership or inspirational role. It’s essentially a peer-to-peer boost.
One of the worst things that can happen to people in creative professions is feeling confined in their creativity, tools, and toys. Whether it’s graphic design, content, or code, it leads to unproductive frustration.
But in reality, it’s not the rules and guidelines of digital accessibility that cause frustration. It’s the assumptions and misunderstandings associated with it.
In this talk, I will share how I guide and inspire designers, developers, and content creators to rock accessibility.
What’s in it for you?
First: You’ll take home some great analogies that will help you convince your colleagues.
Second: You’ll know how to calculate and present the hidden/unexpected and usually significant financial consequences for stakeholders who rely on money.
Third: You’ll receive a list of ways to discuss this topic with your colleagues worldwide.