December 21, 2016 — When you digging into WordPress’s action and filters sometimes it can be difficult to find out what data is being passed to different actions and filters, how many queries are run on a page and which scripts are being enqueued and dequeued. Bronson will teach you how to setup your local development environment so you can debug WordPress in real time so you don’t spend hours tearing your hair out trying to create a new plugin for your clients or customers. Bronson will show you how to use Xdebug, PhpStorm, WP Debug Bar and Query Monitor while you’re developing your plugin to increase your speed so you can ship your work faster!

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December 21, 2016 — How to grow from a one-man-band into an agency. Taking the leap and loving it.

Building a team, how, who and what to look out for
Attracting and retaining great clients
Selling professionally and effectively
Avoiding bad clients
Managing Projects effectively
Developing a culture
Celebrate the wins
Learn from the mistakes

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December 21, 2016 — Freelancing is easy. That is, until you rely on it to pay the bills. Whether your a seasoned agency owner or a just-starting-out freelancer, having the right tools and systems in place to manage your projects and handle repetitive tasks is sink or swim important.

I’m going to take you through some of the tools I use, including Trello, Mix Max, Google Apps and Zapier, and the ways I use them to run my business.

If you’re in the space of building WordPress sites and getting paid for it, this session is for you.

December 21, 2016 — One of the hardest ‘Good Intentions’ in business is to send a regular client email newsletter. How many times has a business started a newsletter only to lose energy and stop after 2 – 3 times? Why? Because it can take 3 – 5 hours to create a newsletter, write the content, source images, and send it out… and business owners and their staff ‘don’t have the time’.

With WordPress’s in build ‘Press This’ feature and the Tribulant Newsletter Plugin any business can create a client newsletter in less than 17 minutes. No writing, no image sourcing, no formatting, no hitting the send button, no problem in no time at all. This is one of the simplest, easiest ways to communicate regularly with clients, generate leads and sales in less time that a normal one-to-one business presentation takes.

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December 21, 2016 — Advertising is changing more rapidly than ever. The traditional push, paid-media advertising is being replaced with strategies and activities primarily based on owned media channels and original content; some brands even consider themselves as media houses. This is very beneficial for the WordPress community, but there is still need for innovation and improvements, to make the platform perform even better in this new space.

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December 21, 2016 — Search engines love it. Social media platforms have embraced it. Your audience can’t get enough of it. Online video is everywhere, but how is your brand using video?

Too often businesses approach video in entirely the wrong way, they invest in production but just fail to see the results. In this presentation, I’ll walk you through my 7 Elements for an Effective Online Video Strategy and introduce you to the importance of developing a clear strategy that works seamlessly with your overall marketing strategy before you even think about rolling the camera.

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December 21, 2016 — This talk is about the importance of end-to-end testing, and not treating UX as something separate from programming. Promoting the idea that UX problems are fundamentally engineering issues, not design flaws that can be fixed later. This is aimed at a technical audience (plugin devs, designers, site implementors) but is not highly technical – includes examples of UI and error handling failures in general and from WP sites.

December 21, 2016 — Thabo Tswana is a web designer living in Harare, Zimbabwe. He states that “he has a hunger to constantly grow and evolve as a designer. He has a genuine passion for programming, technology and website security”.

Thabo was the lead organizer for WordCamp Harare, which was one of the three WordCamps chosen to take part in the WordCamp Incubator Program. The other two WordCamps took place in Denpasar, Indonesia and Medellín, Colombia.

December 20, 2016 — The thing about speed is that people only notice when it’s absent and this absence affects every metric you care about. + Bounce rate + Search ranking + Conversion + Page views + Customer satisfaction + Revenue Learn the top tips and tricks in order to speed up your website and increase satisfaction.

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December 20, 2016 — Have you ever had a light-bulb moment? Whether you’re a business owner, blogger, developer or dreamer, you probably know the feeling. Product ideas can be gold – if you know how to use them. WordPress can help you get there. In fact, thanks to new features like the REST API, there’s never been a better time to use WordPress as a platform for your product projects.

Luke will outline his framework for taking your product idea from conception through to reality, with his tips on experimentation, validation, user engagement, hiring, branding, and monetisation.

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