November 9, 2016 — For anyone who’s built a product or has a service you know that it’s not as simple as “build it and they will come”. Knowing where to find new customers, how to get them to your site, and how to A/B test your site is just as important as building the site in the first place.

November 9, 2016 — One of the best things about WordPress is how you can pick from thousands of free themes. But to pick the best theme for your site you have to know a little bit about design.

This session consists of a mix of real-time critiques followed by brief Q&A interludes to give attendees an opportunity to follow up with questions for each entry.

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November 9, 2016 — When you write a new blog post on your WordPress site, do you post immediately to your social media platforms that one day, and then never again? Do you think a Magical Social Media Fairy will then grant you 1,000 views every day for the next five years with that one engagement?

Don’t let that well-researched, well-written blog slowly die on your website. Learn how to leverage social media to re-purpose and re-promote the content from your WordPress site in ways that save you time and effort. You’ll learn:

The best plugins for re-promoting your content
How to integrate content scheduling plugins to auto push to your social media accounts
How to use your well-written blog to create new content types
How to automate your social media posting
After you implement the tips you’ll learn in this session, you will see the magic – the magic of increased engagement with your website.

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November 9, 2016 — Spend time talking with a group of freelancers and the conversation will inevitably include someone’s unfortunate experience with a terrible client. Most freelancers have a story or two (or eight). While bad clients can’t be completely avoided, there are strategic steps any freelancer can take to contain the impact of a bad client.

In this session, Nathan explains how to create a system that preserves workflow and keeps problem clients in check.

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November 9, 2016 — In January 2016, Tim started using flex box in most of the custom themes he was creating. He’s been amazed at how simple it is to use and how helpful it can be and thinks you will be too.

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November 9, 2016 — This talk starts by briefly touching on setup and installation, and then moves into some of the basic commands. Then it covers a few tricks, and finally how to easily extend WP-CLI with your own commands.

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November 9, 2016 — In this session, Caleb shows how to create child themes and when they should be used. He also goes over the template hierarchy and how WordPress magically works behind the scenes when choosing a page template.

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November 9, 2016 — Automation should be a key component to any business. Anytime you find yourself doing the same thing over and over for different clients, automate. Automating reduces human error and increases productivity. Let’s face it, when it comes to business, we are our own worse enemy. Learn how to take the “YOU” out of our business and start making more money.

November 8, 2016 — Now that you have a WordPress site, how do you get people to go there? Everybody says you need all sorts of social media accounts, but how do you get them to work together? Join Lee Blue as he shares how he grew his business by over 40% in three months for free.

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November 8, 2016 — Creating SOLID (not STUPID) Plugins and Themes

A dive into the mistakes we as developers make and the best practices we can employ in object-oriented programming and design. We start with an example plugin and remove issues addressed using the STUPID principles. We then apply the five basic principles of SOLID design ending up with a word class WordPress plugin.

STUPID: (Singleton, Tight Coupling, Untestability, Premature Optimization, Indescriptive Naming, Duplication)

SOLID (Single Responsibility Principle, Open/Closed Principle, Liskov Substitution Principle, Interface Segregation Principle, Dependency Inversion Principle)

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