May 31, 2018 — Какво е обратна връзка? За какво служи? Как може тя да бъде най-ефективна? Как да я даваме и приемаме, за да израстваме професионално?

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May 31, 2018 — Não basta ter uma aplicação WordPress otimizada, se a infraestrutura onde a mesma está hospedada não te oferece a performance desejada! Nesta palestra, irei apresentar um pouco mais sobre arquiteturas para hospedagem de aplicações WordPress, desde as mais triviais quanto estruturas mais complexas, bem como ajustes de performance que podem ser realizados a nível de sistema operacional.

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May 31, 2018 — Trabalho remoto, código aberto e ótimas pessoas!

Conheça mais sobre como é trabalhar na empresa que recebe 183 milhões de acessos mensais só nos USA.

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May 31, 2018 — This talk will share tips and techniques for capturing your client’s voice and vision in your writing, giving insight into how attendees can great content in website pages and blog posts.

May 31, 2018 — Learn how to boost your SEO to build a bigger community online with these 3 strategies: Keyword Research & Organization, Leveraging Competitor Insights, and Writing Content that Resonates.

May 31, 2018 — In this session, attendees will learn about the basic features of some of the most popular and powerful tools for making a WordPress site into a community hub: Multisite, BuddyPress, Commons-in-a-Box, and bbPress. We’ll also discuss how and whether to offer particular functionalities with one or more of these tools:

* Collecting specific user data (BuddyPress Extended Profile Fields)
* Letting users talk to one another on your site (forums, groups, private messages)
* Allowing users to create their own sub-communities on your community site (sites with Multisite, Groups with BuddyPress)
* Displaying user directories and profiles
* One-way communication with users (dashboard messages, mass emails, enabling email subscriptions to blog posts)

May 31, 2018 — In this talk, we will discuss several other uses a small business can use WordPress for rather than “just a website”. The WordPress ecosystem has grown well beyond a blogging platform and informational websites. It’s now possible to run an entire business off of WordPress.

May 31, 2018 — Content marketing is content + marketing. It’s the marketing part that many people struggle with. In the last few months, I’ve been exploring tools, plugins, social networks, article sites, press release distribution sites, SaaS apps, and just about anything that enhances, streamlines, or automates the distribution and syndication of content to help it get more exposure. And, my focus has been on free or low-cost options. This would be a buffet of a presentation – take what you want, leave what you don’t.

May 30, 2018 — How many times have you been told (or told yourself) that you need to develop a content strategy? We talk a lot about content strategies. We beat ourselves up about not having one or not having one good enough. But when it comes to developing an actionable content strategy, the concept can feel so aloof and be a daunting undertaking. This session shows how to use social media, organic search and analytics to craft a strategic content strategy that aligns to your subject matter and gives your content the best chance of being found. Time in this session will benefit WordPress-ers from all backgrounds, whether you’re just getting started or ready to take your site next level. You’ll walk away ready to get the most strategic of content strategies kicked off, armed with a process that has just enough prescription to give guardrails while allowing for the fluidity to adjust for any subject matter or site.

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May 30, 2018 — Everybody wants more conversions – but how do you get customers to take action on your site? If you’ve ever stared at that blinking cursor of death wondering where to begin, this session is for you.

Joel Klettke covers a proven process for collecting valuable customer feedback and translating it into copy that drives customers to action – whether on your home page, landing page, or in an email.

You’ll learn…

The four most important things you need to learn about your customers to get them to convert
Four powerful channels for collecting customer feedback
A better way to interview your clients (and get juicy details in the process!)
Specific tactics for turning feedback into headlines and calls to action

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