Speakers: Jen Miller

  • Jen Miller: Daughters to Developers – Training Teens to WordPress

    Jen Miller: Daughters to Developers – Training Teens to WordPress

    WordCamp Nijmegen 2018Speaker: Jen Miller

    January 9, 2019 — Discover how one Mom’s tips, tricks & curriculum led to her daughters and their friends engaging in tech beyond Pokémon and Minecraft. Learn how they earned the ability to land job opportunities at agencies while attending university, due to their skills in writing and WordPress development. If you’re new to WordPress and wondering how to get started or trying to build a team at your company, you won’t want to miss this session! Gain resources to learn/teach WordPress. Learn how to convert teens into agency assets. Discover the value of mentorship and building a legacy business.

  • Jen Miller: 11 Steps to Turn Freelance Projects into Sustainable Businesses

    Jen Miller: 11 Steps to Turn Freelance Projects into Sustainable Businesses

    WordCamp Los Angeles 2018Speaker: Jen Miller

    December 14, 2018 — If you’re building WordPress websites, blogging, or marketing as a sideline hustle, you may not realize how easily you could next level your work to create a sustainable business model. Perhaps you’ve been thinking about turning your freelance projects into a full-time career. If so, you need to recognize that starting a business is not only a matter of devoting more hours to your craft. In this talk, you’ll learn an eleven step process that will help you find the right clients, create a client-focused website plan, set realistic expectations, and develop a system that will help your WordPress business succeed.

    Get ready to be inspired as you learn how you can team with others in the WordPress community, as well as your clients, to create lasting relationships and recurring revenue. You’ll learn how to break free from your comfort zone, modify current habits, develop a business model that works for you, and set up an organized workflow so you can roll up your sleeves and implement your strategies.

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  • Jen Miller: Creating Content in Your Client’s Voice

    Jen Miller: Creating Content in Your Client’s Voice

    WordCamp Raleigh 2018Speaker: Jen Miller

    May 31, 2018 — This talk will share tips and techniques for capturing your client’s voice and vision in your writing, giving insight into how attendees can great content in website pages and blog posts.

  • Jen Miller: Local SEO – Creating Website Content That Matters Regionally

    Jen Miller: Local SEO – Creating Website Content That Matters Regionally

    WordCamp Europe 2017Speaker: Jen Miller

    June 22, 2017 — Jen Miller believes in the value and power of the written word in sharing truth and story, in life and in business.

    It’s 2017 and many clients would rather pay for short-term paid advertising to attract leads than invest in the long game of search engine optimized content marketing. However, if you’ve been paying attention, you know that Siri, Alexa, Cortana and others have changed the way clients reach for products, creating increased demand for local search. Evolution in semantic search has broadened related keyword terms, giving more value to alternate phrases in search and resulting in more emphasis being place on area keywords. Website developers must adjust their workflow to assist clients in creating local, relevant content to deliver findability results to their clients.

  • Jen Miller : Local SEO – Creating Website Content That Matters Regionally

    Jen Miller : Local SEO – Creating Website Content That Matters Regionally

    WordCamp San Diego 2017Speaker: Jen Miller

    May 31, 2017 — It’s 2017 and many clients would rather pay for short-term paid advertising to attract leads than invest in the long game of search engine optimized content marketing. However, if you’ve been paying attention, you know that Siri, Alexa, Cortana and others have changed the way clients reach for products, creating increased demand for local search. Evolution in semantic search has broadened related keyword terms, giving more value to alternate phrases in search and resulting in more emphasis being place on area keywords. Website developers must adjust their workflow to assist clients in creating local, relevant content to deliver findability results to their clients. As businesses use advertising and organic search in audience targeting, more closely-matched real audiences and, more importantly, real revenue increases. Customers who are local tend to refer more often and become repeat buyers. While locality is not all that matters when curating content, it places a large role in whether the content will be seen by a large regional audience. In this talk I will share how website creators can change client results by recognizing the impact consistency, social promotion, relevancy, area-sensitive keywords and quality writing play in converting generalized text into content that matters. Further, I will explain how local blog posts and page content rise to fit that need and can extend as podcasts, videos and more to appeal to alternate search tools, such as YouTube, iTunes and Yelp.

  • Jen Miller: Creating and Maintaining Sites While Mobile

    Jen Miller: Creating and Maintaining Sites While Mobile

    WordCamp Orange County 2016Speaker: Jen Miller

    August 17, 2016 — Introduces design, development and blogging app resources that allow WordPress users the freedom to manage a business, team, multiple websites and other assets while on the go.

    Presentation Slides »