February 6, 2013 — In the digital age bristling with social networks & blogs, Betsy Cohen guides the way to authors & creative individual in creating their WordPress website as good as their cover page. She talks about structuring a site, reflecting your goals, identifying your audience, incorporating your personal identity & content, using plugins & post types and creating a broader platform.

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February 5, 2013 — You can add to your bottom line each month by adding Print on Demand (POD) products to your WordPress site. Affiliates and three different approaches to featuring POD products can easily be incorporated into WordPress sites using copy, banner ads or store pages.

February 3, 2013 — This session will show you what to look for in a plugin, how to download and install them safely to your site, how to provide and get feedback on the plugins you try, as well as some recommendations for plugins that will compliment every site you build.

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February 3, 2013 — Understanding how to think forward about user experience and how to continue to shape the present and future of the web through WordPress.

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February 2, 2013 — As a blogger, Ruth Carter has learnt that most of the mistakes people make with their blogs are misstatements or inadvertent mistakes. Unfortunately, these mistakes can be costly if it results in a lawsuit. She explains the most common mistakes people make with their blogs and give them these 10 questions that they can review before they publish any post to help them stay out of trouble.

February 2, 2013 — Import, Export and Migrate your WordPress Blog. Tiffany shows step by step process on how you can export your old blog, can be any other platforms than WordPress and import that to your new WordPress blog.

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February 1, 2013 — Ever wonder if your WordPress site, your visitors, or business is safe on the internet? This session by Dre Armeda will show a demo on how quickly your site can be hacked, and your reputation put on the line. Dre will cover various scenarios that can affect your website like Pharma Hack, SEO Poisoning, and malicious redirects. He will then aid you by providing some tips to help reduce risk now and forever. Information Security is everyone’s responsibility, and should be a consideration on any web project, beginning to end.

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February 1, 2013 — Not every site needs a redesign, but every site can benefit from some careful observation and reaction to users. This session would introduce the idea of Conversion Rate Optimization (CRO), give examples of it’s usefulness, and provide some getting started tips. The topic is an essential element of effective ongoing site marketing: people think about optimizing their sites for the search engines… how about the users?

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January 31, 2013 — Attendees will learn the basic history of web design, what Responsive Design is, why you should care, how you can get started using it, and some great tips for anyone who uses WordPress. People will be inspired to make their sites responsive, as well realizing it is quite simple and easy to do so.

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