June 6, 2013 — Most spam today is machine-generated by automated programs or “spambots” that trawl the net, but human spammers still play a part.
This presentation shows how we can reduce the incidence of spam on our WordPress sites without impeding the ability of clients, customers and website visitors to communicate, comment and contribute to your site.

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June 5, 2013 — Unfortunately, there is a lot of misleading information out there on how to optimize your WordPress site. Also, the SEO (search engine optimization) landscape is changing rapidly due to the recent massive Google changes. This presentation cuts through the noise and gives you a proven roadmap to bring traffic to your website. It covers all aspects of SEO as well as the best WordPress plugins.

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June 5, 2013 — This presentation shows you ways to extend the capabilities or WordPress through other web services. WordPress alone is great, but “mashing it up” with other web services allows you to create new web applications that have never been seen before.

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June 4, 2013 — In 2003, Mike Little and Matt Mullenweg took control of an abandoned blogging platform – and turned it into the CMS which today powers 18% of the web.

In this interview recorded at the WordPress 10th birthday party held in Manchester, England, Mike tells Code For The People’s Simon Dickson the story of those early days – from his first exposure to computers in the 1970s, to the fateful comment left on Matt Mullenweg’s blog, to his rather slow realisation of what WordPress had become.

June 4, 2013 — We are already firmly in a social business paradigm but most have no idea what that means. Good personal branding is the foundation of leveraging the full potential of social business. This presentation explains both of these concepts as well as inbound marketing.

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June 4, 2013 — Everyone uses a web analytics package on their website – but how many people do anything beyond check the number of page views and where the traffic is coming from? You just need to work out where to find that information and what to do with it. I’ll show you how you can action your analytics data, giving you a better site.

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June 3, 2013 — With so much emphasis on a website’s look and feel, content is often nothing more than an afterthought. But to truly engage with our audience we need to create content that is clear, simply, succinct – and human. Special writing techniques are needed. This presentation will help people create more persuasive and effective online content.

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June 3, 2013 — John McKenna has a disability known as Arthrogryposis since birth. An electric wheelchair is his mode of transport, so naturally he has many views around the challenges this presents . John has been using WordPress as a useful tool in elevating the conversation between both the abled and disabled communities and with government and he comes to WordCamp to tell some of his story and how it is that WordPress has proven invaluable.

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June 2, 2013 — Two things shared in this presentation are (1) context is decisive: ie, being a blogger is not the same as being a writer; (2) there are cycles to being a blogger, and knowing that up-front makes a difference.

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June 2, 2013 — Most people go home from a WordCamp eager to install heaps of plugins, a new responsive theme, and guest post all over the place. The result is pandemonium of too much happening on your website. This presentation talks about the user journey through your website. If a plugin or feature on your site will distract the user from buying your product, remove it. It focuses on the absolute essentials of what you need, and then what gets in the way.

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