Language: English

  • How to automate your maintenance with Playwright

    WordCamp Switzerland 2023Speaker: NIco Martin

    September 20, 2023 — Let’s be honest. Maintaining and updating our projects is a necessary evil that no one really enjoys. Wouldn’t it be great if we could completely automate this process, while also offering our clients more security and transparency?

    As an end-to-end testing framework, that’s exactly what Playwright can offer. And if you overcome a few hurdles, it fits perfectly into the update process of your WordPress website.

    In this talk, I’ll give an introduction to Playwright and insights into some of the challenges we’ve had to overcome on the way to a fully automated update and maintenance process.

    Presentation Slides »

  • WordPress as Framework for REST-APIs, the secret Weapon

    WordCamp Switzerland 2023Speaker: Theo Dege

    September 20, 2023 — WordPress has had an interface for a REST API since version 4.7 (2016, 7
    years) and it is still highly underrated. Why is it there and why is it so
    important? What can you do with it?

    First question, why does this interface exist?
    The interface was intended from the beginning to display WordPress on
    other sites, for example larger projects and Jamstack sites.- Mullenweg
    certainly wanted to create a way to push the concept of Open Data.- They
    probably already had the Gutenberg Block Editor in mind (WordPress 5
    (2018, 5 years)).

    Second question why is it so important?
    – Surely because of points 1 and 2 , as just mentioned to drive the Development
    for WordPress in general. And because it gets so absolutely out of its PHP
    MySQL stack, which allows us to also implement webapps with it and to
    open up new business lines, to synchronise news better or to monetarise
    press products more easily. The other use cases, wp_remote_get
    wp_remote_post , curl, telegram , twitter and interconnected things are also mind blowing, once you can see what it is capable of.

    Presentation Slides »

  • Round 1! FIGHT! – Or how to survive against a malicious hacker

    WordCamp Switzerland 2023Speaker: Néstor Angulo

    September 20, 2023 — A lot is said about security, fences, plugins … But what does all this REALLY mean?
    Let’s imagine that you are a “Street Fighter” or a “Mortal Kombat” character from those 80’s video games and you have to face your particular fight against a bad guy.
    Well, I’ll try to explain to you how the Security relates to your life bar, which hits and defenses are more effective and which ones are less effective. Plus my winning combo to survive!

    Presentation Slides »

  • Unlocking the Power of Digital Insights

    WordCamp Switzerland 2023Speaker: Claudia Kramer

    September 20, 2023 — In today’s fast-paced digital landscape, having a strong online presence has never been more critical for the success of a business. Whether you’re a website owner, manager, or marketer, understanding the key metrics and insights provided by web analytics can give you a competitive edge and help you make informed decisions that drive growth and engagement.

    In this talk, we will delve into the world of web analytics and explore the many ways in which it can help you better understand your audience, improve your website’s content, and make data-driven decisions that can take your business to new heights.

    Presentation Slides »

  • WordPress, Wapuus and Web3

    WordCamp Switzerland 2023Speaker: Nick Weisser

    September 20, 2023 — In September 2021 the team behind Web3 WP released the first Wapuu NFT (non-fungible token) collection. Wapuu is the lovable, open source, and (un)official mascot of WordPress. Wapuu swag has been created and collected at WordCamps around the world. Web3 WP built a generative art project of 2,222 unique Wapuus that can be minted as an NFT, collected, and traded by the WordPress community on the Ethereum blockchain.

    In this talk, I will give an introduction to NFTs in general, how artists and creators can leverage digital collectibles and how I created the Swiss Wapuu NFT Collection that will drop at WordCamp Switzerland 2023. Every WordCamp Switzerland attendee will be eligible to mint a Swiss Wapuu NFT at a very low presale price and receive a t-shirt with the Wapuu they minted. Anybody else will also be able to mint a Swiss Wapuu NFT during the second presale which does not come with the t-shirt, though. This means you have 7 days to mint one of only 27 unique Wapuus, one for each canton.

    All you need is a Web3 wallet like Metamask that supports the Polygon blockchain. This is a non-profit NFT project, which means that after covering expenses, all proceeds will be used to support Swiss WordPress meetups and WordCamps.

    Just like the Web3 WP Wapuu collection, the Swiss Wapuu NFT collection, is another experiment to explore the intersection of WordPress and Web3.

    Presentation Slides »

  • The new Swiss law on data protection (2023): Its impact on websites

    WordCamp Switzerland 2023Speaker: Pascal Hämmerli

    September 20, 2023 — On September 1, 2023, the new Swiss law on data protection will come into force. All Swiss websites will have to comply with it.

    This new law is inspired by the standards of the European GDPR, however, with important nuances, especially at the level of enforcement.

    Structure of this conference:

    A. Data protection – introduction

    Importance of data in the digital age
    Some important stakes and challenges of data protection
    The European law (GDPR) of 2018
    B. The new Swiss data protection law

    Background and legal-political issues of the new Swiss law
    Important principles of the new data protection law (transparency, protection of individuals, justification of collected data, etc.)
    What changes for private individuals
    What changes for companies
    C. Compliance of websites in SwitzerlandSWITZERLAND

    Know the data collected and used on your own website
    Eliminate the collection of unnecessary personal data
    Technical considerations in the context of WordPress
    Explain to customers/website visitors the purpose and context of personal data collected (writing a privacy policy, etc.)

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  • Nurturing your customers

    WordCamp Switzerland 2023Speaker: Léa McAleese

    September 20, 2023 — We’ll cover best practices for converting subscribers into clients and retaining existing customers. From cart recovery emails to memberships and loyalty programs, we’ll dive into strategies to get more product reviews, recover abandoned cart revenue, and turn one-time customers into loyal fans.

    Presentation Slides »

  • Using block patterns

    Speaker: Wes Theron

    September 18, 2023 — Use a pattern to add a beautifully designed, ready-to-go layout to any WordPress site.

    In this Tutorial, we will explore how you can utilize patterns to save time and enhance design and creativity. We will also take a closer look at creating custom patterns, using built-in patterns from certain blocks, and managing template part patterns.

  • How to facilitate or co-host an Online Workshop for the WordPress Training Team

    Speaker: Benjamin Evans

    September 16, 2023 — Learn.WordPress.org (Learn WordPress) is the WordPress project’s official learning platform. There, you’ll find hundreds of WordPress-related education resources, including live Online Workshops conducted almost daily!

    Online Workshops are free interactive learning sessions that anyone can attend. These are conducted by vetted facilitators, who are often assisted by vetted co-hosts. Anyone can apply to facilitate or co-host an Online Workshop and the WordPress Training Team is excited to help you get involved!

    If you’re interested in facilitating or co-hosting Online Workshops for the WordPress Training Team, then this workshop is for you! Come join Ben as he walks through the process of facilitating and co-hosting an Online Workshop. You’ll get an overview of the vetting process, and also a behind-the-scenes view into how facilitators and co-hosts prepare for an Online Workshop.

  • Getting Started with a WordPress.org Account

    Speaker: Courtney Patubo Kranzke

    September 14, 2023 — Having an account on WordPress.org is useful for many different reasons! With an WordPress.org account you can:

    • Post on the WordPress support forums
    • Rate and review themes and plugins
    • Join the Making WordPress Slack
    • Track your activity and contributions to the WordPress Open Source project

    In this session, we tour the different parts of a WordPress.org profile and demonstrate how to create an account on WordPress.org.

    Presentation Slides »