June 10, 2025 — Multisite as a feature is used only by a few percent of the WordPress ecosystem, but millions of users visit the sites it serves. Hosting settings and plugin optimizations enable the scale to power the most prominent sites, from the White House to universities and global brands. I will show you how the most prominent WordPress hosting companies will serve pages https://blog.adobe.com/ and others. How agencies develop for large sites and how you can use Multisite in the most performant ways.

June 10, 2025 — News publishers are navigating a complex digital world where balancing innovation with practical, scalable solutions is key to staying competitive. In this session, we’ll explore how Are Media, one of Australia’s largest publishing groups, partnered with XWP to make strategic business and technical choices by leveraging WordPress to rebuild their digital ecosystem, previously on Umbraco. Join Stéphane Boisvert, XWP CTO, as he takes you behind the scenes of how Are Media transitioned their vast network of legacy sites to a modern, scalable WordPress-based enterprise platform. You’ll discover: The decision-making process behind choosing WordPress for large-scale digital publishing. Key benefits of WordPress that empower editorial teams to create, manage, and syndicate content across multiple brands efficiently. How a centralized design system and enterprise platform enhanced Are Media’s user experience, SEO, and ad performance. Real-world insights on overcoming challenges such as content migration from legacy systems, maintaining brand identity across sites, and ensuring platform scalability for future growth. If you’re looking to learn how WordPress can simplify complex content management, boost efficiency across multiple sites, and provide a scalable foundation for future growth in the enterprise publishing space, this session is for you!

June 10, 2025 — Like many self-taught developers, I started out on my own, relying on the examples at hand and Google searches. 12 years later, 8 of which I have been working with WordPress, I want to talk about “How to Grow as a WordPress Developer” to help others avoid the mistakes I made and speed up the process. I believe that contribution is a key component of this growth, and I will show how and why it can be beneficial, as well as discuss other ways to get knowledge and experience needed. I also believe that learning should start with the system architecture and APIs, going deeper when necessary, and I will present my list of things on which WordPress developers can build their own understanding of the system.

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June 9, 2025 — Meet Mary Hubbard, the WordPress Executive Director, and Matt Mullenweg, co-founder of the WordPress project, discussing WordPress and its community, followed by an in-person Q&A.

June 9, 2025 — WordCamp Europe 2025 Closing Remarks

June 9, 2025 — WordCamp Europe 2025 Opening Remarks

June 7, 2025 — Drawing inspiration from Symfony’s Live components, this API is built for speed, extensibility, and server-side rendering and is tailored to seamlessly integrate with the WordPress ecosystem. Whether you’re a seasoned developer or a WordPress enthusiast, this talk will empower you to create dynamic, interactive user experiences with ease and clarity. Showcasing fresh new features in real-life examples during a live coding session, who knows what we might end up with by the end of it. But you’ll definitely want to build it yourself.

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June 7, 2025 — The goal of this workshop is to show how easy it is to start testing WordPress projects and enable participants to implement tests in their own projects.
In the workshop we will write integration and end-to-end tests for a typical WordPress plugin.

We will run tests using WordPress Playground, so they can run inside the WordPress context, each test can run on a differently configured site, and we can test the project using both PHP and HTTP requests.

To start we will fork a plugin from GitHub and learn how to run it locally using the Playground CLI. After that, we will implement integration and end-to-end tests for our plugin using Playground.

Once we have all tests working we will add a GitHub action to run these tests on every commit in GitHub.

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June 7, 2025 — This empowering session unveils the art of storytelling and how to use the WordPress platform to build a visible and authentic brand. In this session, you’ll learn how to craft your personal narrative and turn it into a powerful tool for business growth online.

Key takeaways include:
– How storytelling builds emotional connections with your audience and makes your brand resonate
– Overcoming the fear of sharing your story and stepping into your authentic voice
– Why WordPress is the ideal platform for launching and growing your brand
– A simple and actionable blueprint to leverage blogging for building a strong brand and reputation

Whether you’re just starting out or looking to refine your brand, this session will provide practical insights and tools to help you build a meaningful, authentic business.

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June 7, 2025 — WordPress has lost some popularity for personal expression, as many people now prefer to just use social media accounts. However, many attendees at WordCamp still use WordPress for professional purposes. In this talk, I will show you what WordPress can offer for your personal online experience, as well as for your family and friends. By using a number of free community plugins, you can turn WordPress into:

– Your own lightweight Mastodon instance that also supports RSS feeds and Bluesky through a bridge. Such an environment can act as a balance to platforms that try to keep you addicted to them. With the option to use Mastodon web and mobile apps, you can conveniently engage with your community without always needing to visit your WordPress site.
– A personal bookmarking, read-it-later, and notes tool where you can save and organize content without having your data used for other purposes. You can even read your saved posts offline on your e-reader using a plugin.
– A private space for friends and family, transforming your WordPress site into a private Wikipedia, a place to share family recipes, or a family diary for keeping stories, photos, and videos that might otherwise be forgotten in the scroll history of your messenger app. The support for Mastodon apps makes it easy for everyone to share, read, and communicate with each other.

Leave this talk inspired to create your own space on the web and contribute to a more decentralized internet without feeling the pressure to post something regularly that might come with a blog.

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