July 17, 2018 — This talk will discuss the basics of creating a dynamic custom WordPress theme using a modern workflow and Advanced Custom fields. This talk is suited for designers and developers who would like to get started with making custom themes, or who would like a refresher on best practices.

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July 17, 2018 — Keynote Speaker

With the coming addition of the Gutenberg editor, 2018 will be a landmark year of change for WordPress and everyone who uses it. In this talk, Nathan Ingram will dig into the subject of change and the similarity of the 15th century Gutenberg revolution to the Gutenberg revolution of today.

July 17, 2018 — Nobody likes a slow site. Every year the weight of an average site keeps increasing, mainly because of image sizes. Optimizing images is the biggest win when it comes to your website speed.
In this presentation, we will focus on different image formats and steps to follow before uploading them to a website. We’ll discuss PNG, JPG, GIF, SVG and when to use each one.
We’ll set up a process to prepare images for the web, and go over tools to measure loading time. We’ll also look at some examples of before and after image optimization.

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July 17, 2018 — Today it is essential to know, anticipate and manage a customer’s expectations before they even decide to engage with your brand. Having your brand present in the moment when they are looking for a solution to a problem with the right content to help them is challenging. Without a marketing strategy and plan, your company maybe missing out on these key moments and choosing your competitors instead. With a solid strategy and plan you can connect your brand’s message with target audiences and ultimately convert them to customers and build advocates of the brand hopefully leading to referrals for more potential business.

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July 17, 2018 — The story of Elmastudio – Ellen and Manuel will share the story of their career and lifestyle and lessons they have learned from their first start as freelancers to building a successful WordPress theme shop and blog.

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July 17, 2018 — A combination of the story of my life, and story in WordPress from Blogger to Committer, and what’s next. Everyone’s experience matters.

Everyone’s experience is different. Everyone can grow with the help of their friends. Let’s grow together

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July 16, 2018 — Divi by Elegant Themes is hands down one of the best themes ever made for WordPress. It is incredibly powerful, flexible, and easy to use. Because it is the ultimate theme, there are a lot of features that you might have missed. I will go through 10 useful and cool Divi theme features that are hidden in plain sight. Take your Divi knowledge and usage to the next level!

July 16, 2018 — The Women in WordPress panel brings together a diverse group of women from across North America for an honest discussion. Aiming to inspire encourage he WordPress community, but women in particular, the panelists will discuss their achievements, struggles, and give advice to those just starting out. They will also talk about how men can be better allies to women overall, but especially to those who are just starting out their WordPress journey, whether in development, design, marketing, or blogging.

July 16, 2018 — Gutenberg is the next editor for WordPress. Designed from the ground up for usability, it brings big wins for users of WordPress along with some great possibilities for plugin and theme developers. Simplifying shortcodes and visual editing are just the beginning! See what is possible with the Gutenberg editor today and where the future can lead! Kevin will lead you through a jaunt of how to use Gutenberg right now, and show how you can get involved today!

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July 16, 2018 — Looking to drive more walk-ins, leads, and phone calls to you or your clients local business? You’ll see how to select profitable keywords that get you more business; tips and tricks to getting more online reviews; the most common local SEO mistakes + ways to avoid them; how to get found in mobile search results; and how to get an easy to measure ROI from your SEO while spending as little time as possible.

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