October 9, 2014 — I’ve now been to about 15 WordCamps and discovered that they all have the same problems. First-time WordCampers seem kind of lost and by the end of the day they seem to feel like their head is going to explode from all of the information made available to them in such a short time. My talk would cover my 12-step program on how to get the most out of a WordCamp and how to start giving back to the Community immediately.

October 9, 2014 — The internet has grown so great, that it is difficult to stand out and make yourself distinguishable. To attract and capture a solid audience, you have to be the peacock. You have to be bold and colorful. This session will teach you how to find your inner peacock, so that you can strut like no one has ever seen you strut before.

October 9, 2014 — “Build power! Create focus! Establish consistency! …All with one, easy-to-understand innovation in brand strategy.”

In the world of web development, especially with designers, content creators and marketers, we have a HUGE challenge; The client sometimes just can’t get out of their own way!

Even if a designer teaches them the right way to view aesthetic issues, the content person still battles them with words … and neither of these situations fixes the same issue for the marketing person’s task.

In one, easy to grasp, powerful, fell-swoop, it’s possible to fix all of these problems all at once! Better yet, the problem is fixed permanently! The client (and your team as well) has focus, power and consistency!

This presentation will completely re-define how you think about brand strategy forever!

October 9, 2014 — Awesome Plugins Everyone Should Be Using

October 9, 2014 — We’ll discuss how to speed up your site using caching via easy plugins like WP Super Cache and W3 Total Cache, transients, and server site options like Memcache, APC, and Batcache.

October 9, 2014 — With thousands of functions in the WordPress codebase, it’s virtually impossible to remember all of them. We’ll cover some overlooked WordPress core functions that you may not know exist. We’ll walk through some practical examples for their use, and give you a variety of new gems you can use every day.

October 9, 2014 — This session takes users who are looking to expand their knowledge of WordPress hooks for theme and plugin development. I’ll walk them through what hooks are, first and foremost, the WordPress core page load (ie when certain hooks fire), the anatomy of the various hook functions, and finally some examples of common ways they are used.

October 8, 2014 — You’ve built a stunning WordPress powered theme and installed the site for a client. The code is top notch, the design is pixel perfect and you’re just about to hand it over to the client, but what now? How will the client use the site? Is your theme in a strong enough shape to allow clients to update the content on the fly? Do they know what to do? Learn from a panel of local Calgary Developers on the tips and tricks of handing over a web site to a client. Everything from how to create tutorials to what plug-ins to improve the end user experience will be answered in this panel.

October 8, 2014 — Blogging is easier to do when you’re organized. Learn some tips on how to keep your blog organized and how to keep posting on your blog consistently.

Angelica Yarde is the co-founder of Sevenality and owner of Studio 404 Paper. She is also the editor Studio 404, where she blogs about design, blogging, and business. Angelica uses her eight years of blogging and social media experience to help deliver and implement good branding practices to businesses in Central Florida.

October 8, 2014 — This talk is be suitable both for those running a personal blog, or a business website on WordPress. It looks at:

How you can leverage and optimise for the main social sites including Facebook, Twitter, Pinterest & Linkedin as well as some other more specific platforms such as ManageWP.org.
Understanding Follow vs. Share vs. Like.
Sharing buttons, the official and other options.
Social meta data like open graph tags and twitter cards & the benefits of implementing them.
Testing and previewing social meta data – Plugins as well as manual options.

Presentation Slides »