Speakers: Alicia St. Rose

  • Alicia St Rose: Assassinate the Imposter: Eliminating Imposters Syndrome once and for all!

    Alicia St Rose: Assassinate the Imposter: Eliminating Imposters Syndrome once and for all!

    WordCamp Riverside 2018Speaker: Alicia St. Rose

    September 15, 2019 — We’ve all been there. Maybe it was a live group setting or a Zoom call. Someone in the group drops a term, everyone else nods knowingly, your anxiety rises as you realize you’ve NEVER heard of this thing, that you SHOULD have heard of before! Everyone keeps nodding as the speaker rambles on about this term. You nod, too. You feel like a fraud, an imposter. You will hit Google at the next available moment, you vow. You do. You still can’t figure this out. Yikes!, you think, I suck.

    Imposters Syndrome is real. A REAL DRAG. And it doesn’t have to be that way. You see, you probably weren’t the only one pretending. And the group wasn’t fortunate enough to have a Super Hero pipe up and say “I don’t know that term. Can you explain?”

    In this Session, I’ll deconstruct Imposters Syndrome. I will give you a new mindset to try out, The Dunno Doctrine, so that you can be the Super Hero and this madness can stop!

  • Panel: Women in WordPress

    Panel: Women in WordPress

    WordCamp Los Angeles 2018Speakers: Alicia St. Rose, Amber Hewitt, Machielle Thomas, Miriam Goldman

    December 13, 2018 — An informal discussion with 4 women in different roles from the WordPress world – discussing our struggles, achievements, and how we can help each other out.

  • Alicia St Rose: Boom Chakra-laka - The Holistic Approach to Web Design

    Alicia St Rose: Boom Chakra-laka – The Holistic Approach to Web Design

    WordCamp Orange County 2016Speaker: Alicia St. Rose

    August 17, 2016 — We’ve all heard something along the lines of this before from a potential client: “We want a simple website, 5 or 6 pages and 3 navigation tabs. A shopping cart and a contact form”. Hmm…Okay. Yeah, sure you can build that. Great. But are you offering solutions to this client’s colorful challenges online and offline? Probably not. Which means this website is doomed to fail.

    A website does not stand isolated from the many aspects integral to good business planning: marketing, Company mission/message, target audience, social media, mailing list… Like a holistic practitioner takes into account all the Chakras, you should be addressing all your client’s business aspects to produce an online presence that is solid and effective. Just building a site does not solve your client’s challenges: which are ultimately to get more exposure, sell more products, save money, reduce wasted man hours or an infinite variety of problems. If you concentrate on offering SOLUTIONS for your clients’ CHALLENGES then you are more likely to see a web presence with measurable success and happier, enlightened clients!

    In this session I will inspire you to elevate from just a website builder to the higher plane of “Solutionary”!

    Get ready to clear some Chakras, yo!

  • Alicia St Rose: Wrangle the WordPress Template Hierarchy Like a Boss

    Alicia St Rose: Wrangle the WordPress Template Hierarchy Like a Boss

    WordCamp San Diego 2016Speaker: Alicia St. Rose

    May 1, 2016 — Did you ever wish you could go beyond what index.php, page.php and single.php have to offer. Have you ever wondered what taxonomy.php in your premium theme actually does? Have you ever had the need to target a blog category or a custom post type with a unique layout? Well, it might be high time to put the WordPress Template Hierarchy to work for you. I will take you on a little tour of this powerful aspect of WordPress development. Learn how to the hierarchy is structured, how to create a custom post type template, how to drill down and create a template for even a specific page or post and more. And as a bonus some tips on using get_template_part() to avoid bloated files and to neatly organize your themes templates! Like a Boss!

    Presentation Slides »

  • Alicia St. Rose: Wrangle the WordPress Template Hierarchy Like a Boss

    Alicia St. Rose: Wrangle the WordPress Template Hierarchy Like a Boss

    WordCamp Los Angeles 2015Speaker: Alicia St. Rose

    October 9, 2015 — Did you ever wish you could go beyond what index.php, page.php and single.php have to offer. Have you ever wondered what taxonomy.php in your premium theme actually does? Have you ever had the need to target a blog category or a custom post type with a unique layout?

    Well, it might be high time to put the WordPress Template Hierarchy to work for you.

    I will take you on a little tour of this powerful aspect of WordPress development. Learn how to the hierarchy is structured, how to create a custom post type template, how to drill down and create a template for even a specific page or post and more.

  • Alicia St. Rose: Make WordPress Fit: The Cinderella Shoe Approach to Custom Theming

    Alicia St. Rose: Make WordPress Fit: The Cinderella Shoe Approach to Custom Theming

    WordCamp Orange County 2014Speaker: Alicia St. Rose

    June 26, 2014 — This presentation demonstrates how a custom WordPress theme should be melded to the client’s needs and not how a client should be shoved into the limitations of a pre-existing theme with a few tweaks. The admin should be a pleasant experience for the client without extra whistles and bells.
    Key take-aways:
    1. Always offer a project questionnaire
    2. Establish Site Architecture before you touch a line of code.
    3. Use a basic theme such as _score to keep the clutter down in the admin
    4. Utilizing WordPress Custom Post Types for regularly used content such as: portfolio items, sponsor logos, team members, musicians
    5. Utilizing: Advanced Custom Fields Plugin and Posts 2 Post plugin to make something that is nearly enterprise level
    6. Always be up for the challenge, you will gain more skill and insight as a result.

    Presentation Slides »