Speakers: Ben Furfie

  • Ben Furfie: It's Time To Stop Selling Support and Start Selling Updates

    Ben Furfie: It’s Time To Stop Selling Support and Start Selling Updates

    WordCamp Manchester 2016Speaker: Ben Furfie

    March 15, 2017 — More often than not, support requests aren’t actually requests for support, but an attempt to get a website on the cheap. So what can you do to manage our customer’s expectations and ensure your business remains profitable?

    The answer? Stop selling support and start selling updates.

  • Ben Furfie: What I’d Do Differently If I Freelanced Again

    Ben Furfie: What I’d Do Differently If I Freelanced Again

    WordCamp London 2016Speaker: Ben Furfie

    June 5, 2016 — Last year, I accepted an offer to work for an agency as a senior front end developer. I won’t lie. I was relieved. Over the moon. 2014-15 was a tough year and a half. I had a couple of tough projects, nightmare clients and bad debts. In this talk, I will look at where it all went wrong, the things I would do differently and what I’ve learnt working for a large agency. It would be broken down into four or five points, which I’d spend some time looking at. This will be a brutally honest talk; one that hopefully will brush away from of the shame freelancers feel when they feel like they’re the only ones struggling.

  • Ben Furfie: How to Value Price Websites

    Ben Furfie: How to Value Price Websites

    WordCamp London 2015Speaker: Ben Furfie

    June 2, 2015 — How can I work out the value of a website? How is the website worth to a customer? How can you use options to increase the amount a customer will spend on on their website? Will customers choose me if I’m not the cheapest option? How do I set an anchor price? Does value pricing even work in the UK? I share my journey so far into value pricing and how are you too can adopt the approach to increase the amount of money you make from building websites.

    Presentation Slides »