January 14, 2020 — I’ve been blogging for 8 years and I have learned that when it comes to getting visits to my website, I had to do three things: (1) Narrow my niche, (2) Answer a question, and (3) gain a basic understanding of search engine optimization.
In this presentation, I would like to introduce the audience to 15 (or more) easy tips that they can apply immediately to improve the SEO of their WordPress blog. My tips will include:

• Keyword research
• Topics that answer questions
• Best practices for headers
• Guest posting and link backs
• Digging deep into the analytics of a blog

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November 22, 2019 — One of my first blogs was named “Blogging in my Pajamas,” because I wanted to build a blog into a fulltime job. Too many blogs about blogging combined with my general lack of knowledge squashed that dream. Today, 7 years later, I am months away from turning my passion into a full-time business. Last year, I began making changes to my blogging routine that tripled my income, increased my traffic, and landed me on page one of Google for the competitive keyword “Raw Dog Food.”

Join me at WordCamp to learn the steps I took that are leading me to the day when I will be blogging from home, surrounded by my dogs.

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February 25, 2018 — This track consists of five short sessions focused on Blogging and Social Media.

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Use These 5 Basic Blogging Skills to Rock Instagram

Jessica Rhae

Don’t be intimidated by Instagram. Many of the core tools used grow a successful blog also apply to this social channel. You’ll walk away from this session with 5 strategies you can use to skyrocket your success

SLIDES: https://2017.seattle.wordcamp.org/files/2017/11/WordCamp-Pres-J_Williams-Instagram-10_22_17.pdf
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How I Repeatedly Broke my WordPress Site – and How I Cleaned-up The Mess

Steve Case

What happens when you start building your site without considering what you want it to do? What happens when your web hosting company is part of the problem?

We’ll look at a real-life example of how to make wise choices while planning your site, what can happen when you don’t make the best choices – and how to clean up the mess, regardless of who or what caused the problems.

As our example, we’ll look at what happened when a simple site evolved into a WordPress site, and what happened while trying to get them to play well together.

This journey will be both fun and educational. No experience required!

SLIDES: https://2017.seattle.wordcamp.org/files/2017/11/WordCamp-Seattle-2017-Steve-Case.pdf
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WordPress Redirect Links: Your New Best Friend for Influencer Marketing

Lyndal Cairns

WordPress redirects are a much underused tactic in marketing campaigns. At NTEN, we gave unique addresses to partners in a marketing campaign, which allowed us to track the web traffic that came from them. That info not only helps us make better decisions about marketing partners but is also really useful to share with the partner as a win, so we can keep them engaged and more likely to keep sharing. This small piece of WordPress tech can have a huge impact.

SLIDES: https://2017.seattle.wordcamp.org/files/2017/11/WordPress-Redirect-Links-Your-New-Best-Friend-for-Influencer-Marketing.pdf

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Proper Care and Feeding of Trolls
Kimberly Gauthier
Many bloggers don’t worry about trolls. “I’m not big enough to attract a troll,” I’ve been told. If you’re thinking of that combative person who hides behind a fake name or anonymous profile, spewing insults and political rants, that’s only one of many kinds of trolls. In reality, a troll can be a family member, a friend, or a passionate person who believes they are saving the world from your lies.

Whatever troll you’ve attracted to your blog, it can be stressful and be distracting for both you and your readers. In this session, I’m going to share the steps I take to protect myself from a trouble maker.

SLIDES: https://2017.seattle.wordcamp.org/files/2017/11/Proper-Care-and-Feeding-of-Trolls.pdf
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Counting down: What not to forget when you launch your website

Joshua Lynch

You’ve completed the famous five-minute installation of WordPress, customized a theme and published some content, but now what? We’ll cover the essentials of launching a professional site with WordPress, and some helpful tools for quality control, SEO, security, webmaster tools, analytics, monitoring, and maintenance.

SLIDES: https://docs.google.com/presentation/d/1sRqvwS-j8Vc3UrIjPDS8z91OWHclX1dLOI68cCmRlSM/

October 11, 2017 — Often as bloggers, we get in our own way, slowing our blog’s growth. In this presentation, I will share 10 habits that I’ve developed – expanding on each one with real life examples of how these have worked for me and others.

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December 12, 2015 — Take advantage of the resources online and the local community to learn how to build a WordPress site that can promote a product/service, raise awareness of a cause, or simply entertain the masses.

August 4, 2014 — You may be new to blogging or you may have hit a wall; we’ve all been there and here are 5 easy steps I took to get “unstuck” and moving forward.

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