August 9, 2018 — Google Analytics: Your Secret Weapon For Conversion Focused Websites
In this talk, Paula and Mel will demonstrate the power of Google Analytics to win clients, and help you add value to your website projects.

https://2017.brisbane.wordcamp.org/session/google-analytics-your-secret-weapon-for-conversion-focused-websites/

March 16, 2013 — During this introductory walk-through, you’ll discover how to use Google Analytics and what the key statistics mean, including Total Visitors, Unique Visitors, Bounce Rate and Time on Site.