Speakers: Tammie Lister

  • The Handshake Is The Roadmap: Product, Partnerships, and the Loop Between Them

    WordCamp US 2026Speakers: Tammie Lister, Jonathan Wold

    August 20, 2026 — Product builds. Partnerships open doors. Most companies treat these as separate functions that meet quarterly to align. Deals close on promises the roadmap doesn’t reflect, integrations ship that no partner actually asked for, customer feedback dies in notes that nobody on the product side ever sees, and the next big partnership opportunity fades away because nobody connected the dots in time. The presenters have been working this loop together for years. They’ve seen what happens when the loop holds and what happens when it breaks, and they’re shaping how a business operates around that hard-won pattern. In this talk, they’ll walk through partnership decisions made without product context and what they cost, product decisions made without partnership context and what those cost, and key moments where the loop worked and value compounded. They’ll talk candidly about AI as a tool running the loop with them: surfacing patterns across partner conversations and product signals, drafting the first version of things humans then sharpen, and making it possible for a small team to hold more of the big picture at once. The argument isn’t that AI replaces either role. It’s that AI, used well, makes the loop between them faster, sharper, and harder to drop. Expect concrete examples, honest failure stories, and a working model you can take back to your own team whether you sit on the product side, the business side, or somewhere in between.

  • Human in the loop means something

    WordCamp Europe 2026Speaker: Tammie Lister

    June 5, 2026 — Human in the loop is supposed to mean something. Instead, it’s become a comfort phrase. A checkbox instead of a choice about who does what. Humans bring knowledge, judgment, and context. AI brings scale, pattern recognition, and capacity beyond any individual. The real work is building products where both do what they’re good at. When you get that right, both do more than either could alone. This talk is practical and honest about where systems fail. The way we build products has changed. Recognising that means understanding where we as humans need to collaborate.

  • The System is the Strategy

    WordCamp US 2025Speaker: Tammie Lister

    September 3, 2025 — Big ideas don’t scale on inspiration alone—they scale on systems. In this talk, Tammie Lister makes the case for treating systems thinking as a core strategic tool, not just a design discipline. From building resilient design systems to structuring AI workflows, she’ll show how the most effective work happens when strategy and systems are inseparable. You’ll learn how to architect flexibility into your tools, reduce friction in your processes, and design for the long term, without sacrificing creativity. Whether you’re navigating complexity in teams, tools, or technology, this talk will reframe how you think about structure: not as a constraint, but as your most significant advantage. Presented byTammie Lister

  • Developer Hours: Building WordPress themes with the Create Block Theme plugin

    Speakers: Tammie Lister, Birgit Pauli-Haack

    August 27, 2024 — In this Developer Hours session, we explored how to use the Create Block Theme plugin to make block theme development easier. Tammie Lister, core committer, theme maintainer, and contributor to Gutenberg, joined us to explain how it works and talk about the new features. Whether you’ve used the plugin before or created your own block theme, you won’t want to miss this chance to see how it can improve your workflow.

    The following topics are covered in this session:

    – How to create a theme from scratch
    – How to clone an existing block theme or create a child theme
    – How to customize your theme in the Site Editor
    – How media used in templates is managed for you
    – How the plugin helps make themes translation-ready
    – And more!

    Presentation Slides »

  • The art of product

    WordCamp Europe 2024Speaker: Tammie Lister

    July 3, 2024 — Art and products have more in common than we usually think.

    In this talk, I will explore established art practices and how they can be applied to product creation. We will learn from these practices and identify where we should deviate. From ideation to creation, we can bring principles and practices that work within art to improve our products.

    We will discover how feedback can help us grow our products, how experimentation can lead to evolution, and when to focus on specific aspects of the product.

    There is art in product creation; let’s discover it together.

    Presentation Slides »

  • The elements of WordPress

    WordCamp Asia 2024Speaker: Tammie Lister

    April 9, 2024 — WordPress is made of blocks, but that’s just the start. The system starts with blocks, that combine to form patterns, template parts, templates and then styling unites everything. This evolution is growing in pace and even more critical to understand not just for those creating designs, but those even looking to extend the interface and components.

    Blocks, patterns, templates and styles are the elements of WordPress. What does that mean today? How can you take that knowledge and use it? What does it mean for the concept of themes or the experience of using WordPress itself? In this talk let’s explore a little the history to give context, the present and then the future of the elements of WordPress.

  • Embracing Gutenberg as a Product

    WordCamp Whitley Bay 2023Speaker: Tammie Lister

    February 26, 2024 — Compatibility is often indicated with labels like “works with Gutenberg” or “Gutenberg ready.” However, these labels often only mean the product can function with it. It’s essential to fully embrace and use the new features to enhance the quality of your interface and workflow.

    What does it mean to embrace the new phases of WordPress as a product? Specifically, how can you take advantage of them now and in the future? In this talk, I will share steps and offer insights into how to embrace the changes.

  • Exploring the power of generative styling

    WordCamp Germany 2023Speaker: Tammie Lister

    October 22, 2023 — Editorial styling has made significant progress since Snowfall, which inspired Gutenberg. With the evolutions, you can automatically generate styles considering content, mood, or data input. As a result, it has become more sophisticated and accessible, truly generative. We’ll review the past looking at generative art and upcoming AI technology, and then explore current tool availability. Discover the need for intent, understand what happens beyond simple prompt-based styling and explore the true power of generative styling.

  • So, You Pledged to Contribute to WordPress: What Next?

    WordCamp US 2023Speakers: Hari Shanker, Jonathan Desrosiers, Femy Praseeth, Tammie Lister

    October 13, 2023 — As of 2023, WordPress is the most popular content management system in the world that also powers a global economy estimated to be worth billions of dollars. However, no corporation owns WordPress – it is open source and maintained by a global community, and it needs steady contributions to grow and thrive. Many WordPress companies support the project through the Five for the Future program by sponsoring up to 5% of their employees’ time to contribute to the software. Pledging contributions to WordPress will not only ensure the project’s long-term sustainability but will also offer tangible benefits and growth opportunities for individuals and companies.

    This session will be in a panel discussion format that will bring together four seasoned WordPress contributors to share about their contribution journeys. We will discuss Five for the Future and explore various available growth opportunities as part of the program. The discussion will also explore how companies can set up their own internal contribution teams and how they can contribute efficiently and grow alongside the project. Together, we will explore how individual contributors of all experience levels can start their contribution journey through WordPress and use it to build a successful career. The discussion will delve deep into contributor sponsorship opportunities as well.

  • Hallway Hangout: Community themes initiative

    Hallway HangoutSpeakers: Justin Tadlock, Maggie Cabrera, Brian Gardner, Nick Diego, Mike McAlister, Carolina Nymark, Tammie Lister, Rich Tabor, Damon Cook, Ben Dwyer

    March 9, 2023 — Several WordPress community theme developers and designers come together to discuss the Community Themes Initiative. The goal was to lay the groundwork and hash out ideas around building block themes collaboratively to submit to the official WordPress theme directory.