December 25, 2019 — Want to grow your freelance business? In this talk, I’ll share tips for turning a client lead into an actual client—no cheesy, sales gimmicks necessary! Learn simple techniques for winning over client prospects and maintaining positive client relationships that turn into long-term partnerships. You’ll also learn what red flags to look for when evaluating new projects. Start filling your calendar with clients and projects you want!
March 18, 2019 — We’re in the midst of a plastic pollution crisis. A whopping 18 billion pounds of plastic end up in the oceans every year, which is having a devastating impact on marine life as well as human health. But we CAN do something about it. In this talk I’ll be sharing tips on how to apply zero waste strategies to your workspace—whether that be at an office or in your home. I’ll discuss everything from paper-saving WordPress plugins to plastic-free office supplies. Working with WordPress gives us a unique opportunity to reduce our carbon footprint. Together we can reduce what we send to landfill and minimize our collective carbon footprint. Tiny trash can make a difference!
October 2, 2017 — This is a panel discussion meant to help anyone (such as freelancers, content creators, and small business owners) with questions about WordPress-related business issues.
December 16, 2016 — Learn how to customize the look of your website with nothing more than your brand identity. I’ll show you how to integrate all the elements of your branding (logo, favicon, colors, fonts, typography, design elements, etc.) in WordPress to create a custom-looking site without having to know a lot of code. Using a child theme, some custom CSS and a few tried-and-true plugins, you’ll have a custom-looking website in no time!
December 1, 2016 — Genuinely helpful money advice from veteran WordPress designers and developers. Save yourself a ton of hassle, time and money by learning what these experts had to learn the hard way. Topics will include: how to price your work, how to plan for scope creep, how to detect and avoid time sinks in advance, red flags with new clients, common pricing pitfalls for newbies, how to get paid ahead of any other vendors. Format: a series of lightning talks (5 mins each) followed by Q & A. For all skill levels and anyone new to WordPress.
November 20, 2016 — Learn how to customize the look of your website with nothing more than your brand identity. I’ll show you how to integrate all the elements of your branding (logo, favicon, colors, fonts, typography, design elements, etc.) in WordPress to create a custom-looking site without having to know a lot of code. Using a child theme, some custom CSS and a few tried-and-true plugins, you’ll have a custom-looking website in no time!