April 23, 2018 — La tua content strategy è a prova di star system? Analizziamo insieme le best practice dell’industria culturale nell’ambito del content marketing: partendo da casi concreti, cercheremo di capire come generare contenuti efficaci per il tuo blog, diffonderli sul web e renderli rilevanti.

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February 19, 2018 — Two are smarter than one!

We know the benefits of a good business partner, but is a partnership right for you? Learn what it takes to partner up and grow your business. We’ll walk you through best practices and tips to help you understand what it takes to forge a rich, rewarding professional partnership.

Whether you’re toying with the idea or can’t wait to get started, attend this session to get insights into how a professional partnership works and what it takes to establish one without regrets. A merger, or going into business with a partner, is exactly like walking down the aisle and getting married. You have to make sure you’re a good fit because this is a long term commitment. Are you ready to say “I do?”

Join our session as we lift the hood and show you what it really takes. Walk away with key lessons learned and advice from a local business duo that merged two years ago and hasn’t looked back!

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February 9, 2018 — So you’ve started a business, and your business is working. People are asking for your services and paying you for them. That’s awesome! Now, the tasks required to keep the business going are mounting. Everyone keeps telling you that it’s time to start outsourcing. However, few people seem to have an idea of how to actually grow a team. You need a bookkeeper, but how do you even find one? What about a lawyer? Should a support team member be a contractor or an employee? What about interns – do they need to be paid? What about services like Fiverr and Upwork?

In this talk, we will answer these questions and more. Relevant to any freelancer beginning to see themselves as an agency, product or education business looking for additional support, or anywhere in between, our experience growing the team at Caldera Labs has been full of lessons we’d like to share. From understanding what makes a legal unpaid internship vs. an illegal one, to best practices in how to teach new team members how to do things the way you think should be done while allowing room for each person’s unique strengths to shine through, this WordPress HR talk will be packed with information and leave you armed with the legalese and management concepts to grow a successful team – extra points for being specifically for WordPress businesses, by a WordPress business professional, and with knowledge of what employment law looks like especially in New York City.

December 25, 2017 — It is common practice to move code through a series of servers in a multi-tiered development workflow. This talk will discuss best practices for deployment from local development environment to production servers. We’ll dive in to in how to push changes from collaborative version control tools to build, deploy and deliver WordPress. Learn basic concepts around deployment, testing and dependency management and see how it all ties together.

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July 1, 2017 — Sam will speak on Best Practices in Plugin Development!

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May 14, 2017 — Comment produire le meilleur site possible avec votre système de gestion de contenu préféré ? Pour répondre à cette question, nous nous pencherons tout d’abord sur la qualité Web et même plus précisément, sur la qualité de votre site Web, c’est-à-dire sa capacité à satisfaire les exigences fondamentales de ses utilisateurs. En pratique, nous verrons s’il existe des bonnes pratiques universelles, réalistes, et vérifiables en ligne qui permettent d’améliorer et de mieux prendre en compte la diversité des contextes de consultation de vos sites par leurs utilisateurs et l’amélioration globale de leur expérience..
Enfin, nous verrons comment il est possible de prendre en compte ces bonnes pratiques dans les systèmes de gestion de contenus, et comment ceux-ci vont pouvoir nous aider à produire de meilleurs sites.

@ElieSL #wcbordeaux

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March 29, 2017 — JavaScript is awesome when it works, but when it doesn’t, it can be extremely frustrating. How do you troubleshoot an AJAX call? How do you know if your JavaScript is even on the page? How do you know if it is executing when and how it should? We will walk through some of the best practices for finding and identifying problems with your JavaScript inside WordPress.

March 4, 2017 — Nedko Hristov warns us what security scans we should check our sites against and reminds us of what are the best practices to secure our sites from hacks and other trouble.

November 1, 2016 — SEO best practices that developers should keep in mind when they are building a website.

Learn, how as a web developer, you can build search engine friendly websites for yourself and your clients.
The session will take you through the various on-page ranking factors that you should pay attention to when building and launching a new site.

This presentation is for developers who want to get better results from their websites.

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August 31, 2016 — Custom Post Types allow you to better organize your site. We’ll look at some common use cases for Custom Post Types, what code to add, where to add it, and some of the nuances that go along with creating them. We will do all of these things without any plugins.

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