‘Business Plan’ Videos

  • Francesca Marano: How to Create Your First Business Plan

    Francesca Marano: How to Create Your First Business Plan

    WordCamp Phoenix 2019Speaker: Francesca Marano

    June 10, 2019 — When I started my business in 2011, I didn’t think I needed a business plan. I only needed clients, tons of clients. Even though my title was Web Designer, I took every job that came my way. I made WordPress websites, of course, but also did graphic design, print design, social media management, training — basically anything!

    In less than eight months, I had to go back to work as an employee because I managed to spend way more money than I earned.
    I kept freelancing on the side with no direction whatsoever and finally, I realised that I needed a plan.

    It doesn’t matter what your financial goal is for the year or your mission for your small business. Having measurable goals and a clear strategy will allow you to do what you love and make a living out of it.

    In this talk I will go over the basic sections of a business plan and show you some examples of how you can make one that represents you and your business.

    Presentation Slides »

  • Francesca Marano: Who is afraid of the Business Plan?

    Francesca Marano: Who is afraid of the Business Plan?

    WordCamp London 2018Speaker: Francesca Marano

    January 18, 2019 — I didn’t think I needed a business plan, I only needed clients, tons of clients. Even though my title was web designer, I took every job that was asked of me: web sites, of course, but also graphics, print, social media management, training, basically anything!

  • Tomáš Buday, Peter Švaral: Čooo? Aj fitko sa dá vybudovať vo WordPress?

    Tomáš Buday, Peter Švaral: Čooo? Aj fitko sa dá vybudovať vo WordPress?

    WordCamp Bratislava 2017Speakers: Tomáš Buday, Peter Švaral

    August 30, 2017 — Zakladateľ stránky Fitshaker.sk Peter Švaral spolu so zástupcom developerskej firmy Tridaz.eu Tomášom Budayom Ťa vo svojej prednáške zoznámia s nekonečnými možnosťami WordPressu. Ako na tejto platforme vybudovať online fitko, cez ktoré cvičí denne tisíce používateľov a ako nedostať infarkt už pri prvom probléme (lebo tých problémov prídu stovky).

    Presentation Slides »

  • Taylor Bare: Setting Up Your WordPress Website For Success

    Taylor Bare: Setting Up Your WordPress Website For Success

    WordCamp San Antonio 2016Speaker: Taylor Bare

    March 11, 2017 — A website is much more than an online business card. It is the central hub of your online presence and the face of your business to thousands of potential clients. To effectively reach your audience, you must have the proper elements in place, as well as the tools that will allow you to manage your WordPress website with the greatest of ease, functionality and power.

    Join Taylor in this presentation to learn the elements that every WordPress website must have. You will learn how to:

    Ensure an SEO-friendly website
    Keep track of where your visitors are coming from
    Start building a marketable email list
    Use the tools that will save you time and headaches
    Make your website and blog posts more engaging
    And much more!

  • Katarzyna Iwanoska: Projekt Blog – od pomysłu do realizacji. Jak zdobyć ponad 1000 czytelników w pierwsze 2 tygodnie

    Katarzyna Iwanoska: Projekt Blog – od pomysłu do realizacji. Jak zdobyć ponad 1000 czytelników w pierwsze 2 tygodnie

    WordCamp Gdynia 2016Speaker: Katarzyna Iwanoska

    October 6, 2016 — Katarzyna w swojej prelekcji pokaże jak krok po kroku powinien wyglądać „business plan” bloga: badanie rynku, założenia bloga, budowanie treści, grafik itp, omówi także umowę na budowanie strony – co powinna zawierać a czego unikać, jak wybrać template – co powinien mieć na starcie, żeby potem uniknąć problemów przy jego tworzeniu, jak zbudować plan marketingowy i efektywnie ruszyć. Dowiemy się jak przejść do realizacji i jak zdobyć pierwszych czytelników, jak zdobyć czytelników polecających blog dalej.

  • Joan VanOrman: 5 Steps to an Actionable Marketing Plan

    Joan VanOrman: 5 Steps to an Actionable Marketing Plan

    WordCamp Asheville 2016Speaker: Joan VanOrman

    July 28, 2016 — FOCUS is a 5 step marketing approach to an actionable and creative marketing program. A program that is tailored in syle and content for each business. I’ll share information and examples on each of the 5 FOCUS steps and share examples from business and non-profit organizations. Many businesses are “reluctant marketers.” This approach presents marketing tools in 5 easy, fun, and actionable steps.

    Take aways:

    – Learn a fun, effective and actionable marketing approach.
    – Discover creative marketing and public relations tools to consider for your business.
    – How to conduct a quick and effective audit on your current marketing program.

    Presentation Slides »

  • Federico Pian: Come guadagnare con un tema WordPress

    Federico Pian: Come guadagnare con un tema WordPress

    WPDay 2015Speaker: Federico Pian

    November 13, 2015 — Nel talk verrà spiegato il caso studio di Minimable, un tema WordPress che in circa 2 anni ha generato oltre $60.000, senza passare per marketplace come Themeforest. Verranno spiegate le strategie utilizzate e degli spunti per creare un tema WordPress destinato alla vendita.

    Presentation Slides »

  • Boomer Sassmann: A Look Behind the Curtain

    Boomer Sassmann: A Look Behind the Curtain

    WordCamp Asheville 2015Speaker: Boomer Sassmann

    September 22, 2015 — This presentation is geared towards individuals looking to start or grow a WordPress design/development company. Topics covered will include:

    When and how to hire help
    Tools and services that help automate and streamline
    Project Management
    Time Tracking
    How to identify what makes your company unique in a sea of competitors

    Takeaways

    Should you become an employee, a freelancer, or a business owner?
    What tools are vital to the success of the business operations?
    Mistakes and mishaps that you should try to avoid

    Presentation Slides »

  • Karena Kreger: Designing a Process that Gets Things Done

    Karena Kreger: Designing a Process that Gets Things Done

    WordCamp Orlando 2014Speaker: Karena Kreger

    March 30, 2015 — The beauty of WordPress is in its strength of community, resources and effectiveness. But without a plan in place, our projects can slow down and stall under the weight of all those possibilities. Learn how to jumpstart your process by NOT starting from zero each time. You’ll learn about the power of frameworks, child themes, templates, design inspiration, preferred plugins, integration services and quality research to build a custom workflow that speeds up design and development. It makes for happy clients – and a happy you!

    Presentation Slides »

  • Lenny Gale: Working Remotely

    Lenny Gale: Working Remotely

    WordCamp Orlando 2014Speaker: Lenny Gale

    March 20, 2015 — What’s worse than a 9-5 office job? Hardly anything, right? But feeling isolated, unmotivated, and distracted as a person who works remotely isn’t much better. In this session, I’ll share my story about working remotely, first as a CPA consultant and now as a full-time blogger. Plus, we’ll talk about the three things I do every morning before 10am that keep me motivated, productive and energized throughout the day. Hint: only one of them is a drug.