June 17, 2020 — This talk will help designers, developers, and owners approach their software project, such as a WordPress website, from the perspective of “product” and context of use of “users”, with a 7-pronged cyclical strategy that accommodates every aspect of user experience design. By the end of this workshop, the audience will come at a website with content suitable for defined users informing their choice of design, that is “theme”, rather than bend a “theme to their will”. They may thus be capable of architecting usable, useful, and satisfying software (websites, mobile apps, etc) with WordPress.
August 8, 2018 — As WordPress developers, we should aim for a true user-first strategy to design and develop customised WordPress Installations, and not fall back on ‘premium’ themes, page builders, and one-size-fits-all approaches. So many times I have taken over WordPress websites that look like the original ‘developer’ just chucked the business description into a theme marketplace and bought the first theme on the list (cafe/gym/photographer etc). While this sort of thing can be great for a small business DIYers, it should not be too pervasive in the world of professional service providers.
June 20, 2018 — Whether you’re designing a new website or updating an old one, user-friendliness is key. Large fonts, big buttons, and strategic color motifs make calls to action obvious.
Help users take the actions you want them to. Help website users be happy.
Happy website users convert to happy customers. Happy customers help your business thrive.
September 27, 2017 — During my talk, we’ll look at a few common theme concepts and explain how to layout the pages of your site to ensure that visitors get to the information they need as quickly and easily as possible.
December 11, 2016 — Sometimes it seems like the world is full of experiences designed for robots not the humans that use them. Experiences that leave us frustrated, lost and disconnected. That are almost designed to bring out the worst human traits. Shouldn’t we really be focused on creating experiences that connect with users?
Experiences that move, that enable, that allow us to be the best humans we can be. In this talk I’ll look at the problem of design that isn’t created for humans and offer some insight into how we can begin to design for humans not robots.
October 27, 2016 — There are five rungs to the UX Design Success Ladder, it starts at functional where basic WP templates and development driven plugins reside. If you’ve had a user experience designer work with your site, plugin or template, you’ve likely stepped into the second step, usable. The great UX work starts after that, as we strive to climb the ladder to comfortable, delightful and meaningful. Learn ways to think about elevating design for websites, templates and WordPress products for UX success. We’ll also review real-world examples and open up Q&A around design thinking and execution.
June 22, 2016 — Proposta de uma provocação aos desenvolvedores de WordPress na área de UX/Design: como tratar esse tão estimado CMS frente a evolução das interfaces?
Esse tema visa expandir a mente dos desenvolvedores no que diz respeito aos futuros dispositivos de acesso a internet.