June 7, 2015 — Marketing yourself or your business can be really scary when you’re an introvert who is more comfortable in front of a computer than in front of real people.
There are a lot of introverted folks in the WordPress community looking for freelance jobs, employment, or quality contractors to hire, yet many of us feel scared, directionless, isolated, overwhelmed, and hungry for work.
I share my experience growing from a timid one-person freelance shop to a more confident team of nine great people, including practical tactics for in-person networking, working with freelancers, finding the right fit, and community participation.

June 1, 2015 — This talk looks at the options of being a sole trader or limited company, being VAT registered or not. It assesses just how much time you will really be doing billable work and what time you’ll need to spend on sales, marketing and admin. Will cover how to get to grips with your costs and how to calculate your minimum hourly rate.

May 8, 2015 — Driven by passion and a desire to be our own bosses, oftentimes we struggle with the financial aspects of running a sustainable freelance-based business. This talk discusses setting financial goals, budgeting, accounting for time, and consistently measuring and analyzing financial data to ensure we’re setting ourselves up for longevity and growth while we serve our clients well.

March 10, 2015 — In 2011, Clinton Warren desperately needed to change the direction of his life. He stumbled into web design and an amazing platform that he knew would change the way website were built, maintained, and operated. He started to build a freelance business, became actively involved in the Meetup community, organized the first WordCamp in Connecticut, and founded a WordPress educational business and what is now a 5 person agency. In this talk he reveals all his tips for anyone looking to follow a similar path.

February 28, 2015 — Dans cette présentation, je voudrais partager avec le public mon expérience en tant que consultant indépendant WordPress.
Montrant mes erreurs et mes succès au cours des 5 dernières années en tant que développeur et membre très actif de la communauté WordPress.
Puis enfin, comment on peut en sortir et changer de statut.

Presentation Slides »

January 6, 2015 — In this talk, I would like to share with the audience my experience as a WordPress freelance consultant. Showing my mistakes and my successes during the last 5 years as a developer and being a very active member of the Spanish WordPress Community.

January 4, 2015 — – How a WordCamp can change your life, twice
– How you could be lying to yourself
– From full time employment, to freelance, contractor, consultant and finally, agency – The beauty of the WordPress ecosystem + why WordPress
– WordPress naysayers and how to shut them up
– Starting Make Do, the mistakes we made
– More mistakes, damn we made so many
– How we work as a team
– The tools we use to work remotely
– Why you don’t need an office
– Working with clients/customers
– How you can do this
– How to go it alone, the options to choose from
– Friends, enemies & competition

Presentation Slides »

November 21, 2014

October 29, 2014 — How do you coordinate with clients when you are 10 time zones away?
What do you do when a client needs you but you’re flying over an ocean?
How do you get work done when living in a new place every week?
Daniel Espinoza shares what he’s learned about running a sustainable WordPress business while traveling the world with his family.

Presentation Slides »

August 19, 2014 — 自分のモチベーションをアップし、次回の制作意欲にも繋がる！お客様もHAPPYになる愛されディレクション術について。

フリーランスでWordPressのお仕事を得る方法。
WordPress案件のディレクション術
制作費用のこと
制作フローについて
クライアントとのコミュニケーション
クライアントとのゴール設定の共有
トラブル回避のためにしておくこと
育児など忙しいママだからこそ得たWordPress構築時短術
などなど、本セッションでは、実際にWordPress案件で経験してきたよもやま話から「WordPressだからこそ自分もお客様もモチベーションがアップできる！」お客様にも喜んでいただける愛されディレクション術についてお話します。
これからフリーランスWebデザイナーになりたい方におすすめのセッションです。

Presentation Slides »