October 22, 2019 — Mack will share some “affiliate marketing” skills and know-how for beginners.
October 21, 2019 — Three marketing lessons I learned the hard way, working on small, medium, and large companies for more than 15 years in the business. How to increase your revenue, lower your costs, keeping the focus on your core values. How to position your services, charging fare amounts, developing better relationships with your clients. I wish I knew all of that when I started my freelancing career.
September 24, 2019 — As somebody who has been both a developer and marketing team leader in my career, I’ve been able to see when projects go wrong between developers and external or internal marketing teams.
In this talk, I’ll share a few areas on where relationships break down, how to avoid problems before they arise, and also tips to get marketing teams on your side so you can both serve a happy client.
September 12, 2019
August 26, 2019 — There are a lot of repetitive tasks that you have to take care on a daily basis while handling your growing customer base. And users expect to get personalized customer experience which is almost impossible to provide if you are doing it manually.
Using a handful of marketing automation tools, you can automate your marketing efforts, save times and increase overall conversion rates. I will share the most effective automation solutions that helped me to increased productivity and power up WordPress website.
June 26, 2019 — Does this quote resonate with you…
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”
Given the amount of data available today, you need to know what marketing endeavors are working for your business. With this information, you will be able to focus the marketing budget toward what is working and identify where things need to be changed.
June 26, 2019 — Marketing can be a real monster, one many bloggers and small business owners are intimidated by. Peel away the layers to map out actionable steps for authentic promotion. No more feeling liking an ogre when building your blog or business!
June 10, 2019 — Our lightning talk speakers answer questions after presenting.
Content Strategy in a Gutenberg World
Getting Into Position Zero – How to Leverage Content to Rise Above the Competition
Killer Keywords: How to Write Content for Both Humans and Search Engines
June 6, 2019 — The journey of product marketing starts with the conception of the product itself. The success and failure of a product is basically determined during its inception – This may sound a bit prophetic, but conception of a product is the very basis of its success. WordPress got traction because of its underlying concept of open source and its ability to fulfill the most acute principles of UX.So, any WordPress product should have this very traits built into it – they should be built to serve a specific function, should be free (at least the most compelling part of it), and most of it should excel in the basic principles of sustained usability. These are the very elements that determine the scope and extent of success of a product on WordPress.