‘non-profits’ Videos

  • Roksana Pirog-Cappiella: Creating Accessible Websites: Inclusive Principles and Tips for Non-Profits and Higher Educational Institutions

    WordCamp Boston 2018Speaker: Roksana Pirog-Cappiella

    January 7, 2019 — The ability to utilize and enjoy website content shouldn’t be limited to the those with perfect eye sight and neurotypical conditions. Learn about some of the best practices for having an accessible website, useful plugins, what Section 508 is, ways to be Section 508 compliant, and how to take steps to make your website accessible to all users.

  • Charles Johnston: WordPress For Non-Profits – Website Best Practices, Collecting Donations, Increasing Exposure Online

    WordCamp Philadelphia 2018Speaker: Charles Johnston

    December 5, 2018 — WordPress web design takes a different approach when creating websites for nonprofit organizations rather than a brick and mortar or eCommerce business. It is more than just driving traffic to a site but getting the visitor to buy into the story that the nonprofit is telling. Picture the ASPCA commercials we all have seen on TV, then convert that into pictures and words. Stories that pull at the heartstrings open the wallets for donations. Providing secure portals to accept not only one-time donations but also subscription based, monthly reoccurring is key. By designing a website that creates emotion and engagement as well as a place to share the stories of the nonprofit. In turn donations and exposure will increase for the organization as well as their digital reputation.

    In this presentation I will discuss plugins that I have found that work well for donation-based model websites. I will also share ways to create a user experience that increased donations and awareness. Proper theme selection, seo, plugins all enhance the way we not only tell the nonprofits story but also build brand awareness and in turn a sense of comfort with the donor that they are supporting a cause whose story resonates with them. Whether it be animal welfare, orphans, trafficking, no matter the cause a properly designed site can provide donor dollars and exposure that the organization would likely not have otherwise.

    Presentation Slides »

  • Sasha Endoh: Using WordPress for Good

    WordCamp Europe 2017Speaker: Sasha Endoh

    June 22, 2017 — If you’re tired of making websites just because it pays the bills then this talk is for you. Deciding to use my WordPress knowledge for good by working with non-profits and cause-based organizations wasn’t an easy step but one I will never regret. Now I want to share what I’ve learned about working with this niche of clients. I also want to encourage others to help those organizations work towards real change and tackle important issues, to help make their jobs a little easier. I’ll discuss a few strategies for getting started with this niche of clients, what their unique needs are and how you can best address them. We’ll also go over a few common misconceptions about working with non-profits (no it’s not charity work).