May 4, 2017 — Video is one of the hottest mediums in marketing today. It can also be one of the most confusing and expensive. From low-cost channels like Facebook Live or Snapchat, to YouTube ads and TV spots, there are many ways you can integrate video into your marketing plan and see immediate results. In this talk, I’ll give an overview of the current video landscape and offer tools to develop a video content plan that works for your audience, objectives, and budget. Whether you’re an independent professional, a non-profit, or a business, find out how video can help you achieve your goals.
February 6, 2017 — I will look at the current social media marketing trend (which is here to stay) – video marketing (included throughout the presentation are statistics and case studies).
I look at how video marketing (live + prerecorded) can help you achieve your bigger business goals.
I look at current and projected statistics of video marketing and what every business can do now to get ahead. I look at how search (Google) will be affected by video and why we MUST have video content on our website.
I will share a list of tools and plugins for WordPress users to make the process simple.
December 22, 2016 — The presentation looks at the current social media marketing trend (which is here to stay) – video marketing (included throughout the presentation are statistics and case studies). I look at how video marketing can help you achieve your bigger business goals. I look at current and projected statistics of video marketing and what every business can do now to get ahead. I look at how search (Google) will be affected by video and why we MUST have video content on our website. I look at how social is being affected by video and ways to maximise efforts in this area (including how to amplify the content, how to repurpose video to reduce content creation time and how to leverage video within different social media networks to increase brand presence). I also have a list of tools and plugins for WordPress users to make the process simple.
December 21, 2016 — Search engines love it. Social media platforms have embraced it. Your audience can’t get enough of it. Online video is everywhere, but how is your brand using video?
Too often businesses approach video in entirely the wrong way, they invest in production but just fail to see the results. In this presentation, I’ll walk you through my 7 Elements for an Effective Online Video Strategy and introduce you to the importance of developing a clear strategy that works seamlessly with your overall marketing strategy before you even think about rolling the camera.
November 21, 2016 — Do you want to learn how to create video with a smartphone for your WordPress blog? This talk is for you. With practical examples, I am going to show you some basic rules for creating relevant video content for your blog.
Since about half a year now, I have been using more video for my social media and blog because I think it nicely illustrate my digital nomad adventures. With VINUBIS Video Editor plugin for WordPress – http://www.wp-video-editor.com – I found a way to easily create video out of my smart phone directly onto my WordPress blog.
My talk will include a live video recording that I will then edit and render with VINUBIS Video Editor plugin for WordPress and publish into this post, from my WordPress blog.
All this will be done live during the talk, so that you will be able to really experience my process of video creation. Hopefully, I’ll inspire you to create more video for your blog.
October 12, 2016 — Beim WordPress Meetup Nürnberg wollten wir vor einiger Zeit die Vorträge auf Video aufnehmen um diese anschliessend auch auf WordPress.TV hochzuladen. Ich erzähle ein bisschen über die Probleme und welchen Weg wir gegangen sind um die Nachbearbeitung weitestgehend zu eliminieren, so das im Idealfall das Video bereits direkt nach der Session hochgeladen werden kann. Und das ganze ab Null Euro (Laptop mit Kamera vorausgesetzt) und welche zusätzliche Hardware ggf. sinnvoll ist.
September 8, 2016 — Beim WordPress Meetup Nürnberg wollten wir vor einiger Zeit die Vorträge auf Video aufnehmen um diese anschliessend auch auf WordPress.TV hochzuladen. Ich erzähle ein bisschen über die Probleme und welchen Weg wir gegangen sind um die Nachbearbeitung weitestgehend zu eliminieren, so das im Idealfall das Video bereits direkt nach der Session hochgeladen werden kann. Und das ganze ab Null Euro (Laptop mit Kamera vorausgesetzt) und welche zusätzliche Hardware ggf. sinnvoll ist.
July 5, 2016 — Online video is getting more and more important. If you want to get awareness outside in the www you need to use videos for your messages besides of text and images. Why? There are a lot of reasons. One of them is that Youtube is second largest search engine in the world. If you go for SEO on your website: don’t forget it is only 50% of the whole traffic. If there is no video – you miss every second search. I am not talking about videos from other sources you simply embedd. I am talking about videos you created individually for you post. My speech tells you in short term what is important when it comes to creating videos and how you should proceed. Easy and simple rules let you create good videos even with your smartphone.
June 24, 2016 — Does the thought of creating video content scare the crap out of you? Have you wanted to begin creating video content but don’t know where to start? In this session you will learn the basics of video production from the equipment to use and what makes great video content as well as resources to help you become better educated in editing and producing your video content.
April 20, 2016 — This talk will focus on technical tips and tricks for capturing great video on mobile devices. You will be producing better quality videos on your websites and blogs.