Having a website that loads fast is important and we all know that. It can have a major impact on user engagement, conversion, retention and even SEO but for some reason, websites on the web continue to get bigger and slower. Why is this the case and what can we do about it?

This talk will primarily focus on the tools and techniques that can be used to create faster websites. Some topics that will be covered during this talk include performance testing, automations, mobile, design decisions and dealing with clients.

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