March 11, 2019 — ECommerce is a popular subject area with hundreds if not thousands of implementations. Plus, more and more stores are going online every day making the ECommerce market explode with opportunity. Of course you want your store to be successful, but there’s a lot of contradictory & outdated advice for what tool to use for what. And as a store owner, how do you make sense of the chaos and do what’s not only right for your business, but what will propel it forward? Listen to best practices from Patrick Rauland, a former WooCommerce Product Manager & how ECommerce business owner Shayda Torabi applied those best practices to scale her online store. She’ll tell us what she learned, what was worth implementing, and what wasn’t worth her time.

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October 12, 2017 — Live critiques of attendee-submitted websites on 3 categories:

Design
Marketing
SEO

September 4, 2017 — Being a freelancer or working for an agency is hard. It seems like you’re always under pricing your projects and you have to put in extra hours just to finish the project. Or you’re over pricing your projects and your clients are upset at what they got. I’ll show you how to scope projects (in particular e-commerce projects) so that you and your clients are happy with the results and you both want to work together after the project.

May 14, 2017 — Learn the hidden tips, tricks and best practices about how to make more money and avoid mistakes with your eCommerce stores, directly from the people who made them.

Although focus is on WordPress platform users this talk if for anyone who uses an eCommerce platform, even if its not WordPress (Shopify, SquareSpace, etc.) and that can generally benefit from the experiences and lessons from the panelists.

June 8, 2016 — With the power of open-source you can do just about anything with your WordPress site which means you can *sell* just about anything. I’ll be walking through how you can sell all the things. Physical products, digital products, subscriptions, bookable products, configurable products, donations, etc are all possible with your WordPress site. I’ll cover WordPress plugins, 3rd party services, and some best practices for building an e-commerce site.

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April 13, 2016 — E-commerce used to suck. You had to manually build a content management system, write code to integrate with a payment gateway, and worry that there was a security hole somewhere. Now with solutions like WooCommerce you can build an e-commerce store in 30 minutes. Yes seriously. It doesn’t require code and it’s 100% free on the WordPress.org repository. Come learn how to build your own online store and start selling anything beautifully.

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December 11, 2015 — What’s going on with e-commerce. How hard is it to set up a store? What needs to go into a store? Is it mostly technical knowledge, marketing, or product knowledge? What are the WordPress options and how do they differ from some of the bigger hosted services on the market?

April 15, 2015 — Plugin Development Panel

October 15, 2014 — E-commerce used to suck. You had to manually build a content management system, integrate with PayPal’s API (barf), and worry that there was a security hole somewhere. Now with solutions like WooCommerce you can build an e-commerce store in 30 minutes. Yes seriously. It’s really easy to setup and it’s 100% free on the WordPress.org repository.

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October 13, 2014 — Details about starting an online store with WooCommerce.