October 10, 2014 — Between WordPress development, content production, editing, publishing and keeping your plugins and themes in order you’ve already got enough on your plate. This presentation focuses on how to optimize your WordPress site for search without adding another full time task to your schedule. We’ll take a beginner-friendly look at how to optimize your site, your content and manage the off page factors that all impact where you show up in the search ratings. We’ll also look at the fundamentals of how search engines rank content to lend a better understanding of how these optimization processes work. In the interests of keeping costs down we’ll take a quick tour through free tools you can use as you optimize your sites. The session will also touch on some of the dangers of getting carried away with your SEO, touching on Google penalties and how best to avoid them.
October 5, 2014 — Whether you blog for business or pleasure, the goal is the same: attract readers. There’s no point putting your heart and soul into an article if no one’s going to read it. Learn how to correct SEO mistakes so you can grab a reader’s attention and keep them coming back again and again.
Gloria is the author of “Ready, Set, Engage… Marketing with Facebook Timeline,” a Contributing Author to the book, “Mogul Mom – How to Quit Your Job, Start Your Own Business, and Join the Work-at-Home Mom Revolution” and was a featured expert on Central Florida News 13 TV. Gloria has a unique ability to deliver a content rich, experiential and powerful “heartfelt” presentation that will change the way audiences market their businesses online.
August 27, 2014 — Sure, WordPress is SEO-friendly out of the box, but it’s not SEO-awesome. Jon will share proven strategies and techniques on how you can SEO the crap out of WordPress. He’ll also be covering Google Authorship and the importance of Schema.org structured data for your site.
August 26, 2014 — В этом докладе Павел расскажет о современных тенденциях SEO, о важности поведенческих факторов и работе с ними, об изучении пользователя, его интересов, а так же о том, почему в современном мире для этого стоит выбирать WordPress.
August 21, 2014 — Tips and hints on creating multilingual WordPress sites with WPML – how to do it right: Choosing the right settings, following Google’s directives, making it easy for end users, editors, translators and developers. Combining WPML with WooCommerce for multilingual webshops.
August 14, 2014 — WordPress gives you the power to maximize your websites content online through various plug-ins. We talk about our favorite SEO plug-ins and how you can increase traffic to your website through a few clicks of a button. Be prepared to enjoy music, anecdotes, and some of Leigh and Tom’s best practice tips.
August 5, 2014 — This panel discussion focuses on SEO issues specific to WordPress and, particularly, blogs. In addition, it illuminates the latest in Google goofiness and other peculiarities of SEO. It is not a basic tutorial in SEO, but is still a good choice for beginners.
May 14, 2014 — This talk investigates essential SEO concepts for your site. Building on the basics of the essential meta tags and content, investigates how a site’s content organization and crafting determines good SEO. Then using real life WordPress examples, demonstrate helpful webmaster tools to analyze your site to determine improvement opportunities.