As one of your primary marketing tools, your website represents you and your brand to prospective clients and well, the universe.

Does it make a great first impression? Is it useful and easy to navigate? Does it reflect your brand value? Or is it causing confusion and frustration to your visitors?

With a nod to Marie Kondo, this fun and creative talk will provide strategies to tidy up, declutter, and freshen up your website. WordPress website designer and strategic communications expert Lisa Petrovich Smith will give you simple, strategic, and sustainable actions to create a powerful website that is both beautiful and useful and that works for your brand.

Lisa will share actionable tips and takeaways to help the audience:

Apply key design principles to make a powerful first impression
Clarify your website’s messaging
Identify immediate practical steps to improve your website’s usefulness.

Presentation Slides »