March 11, 2019 — Ecommerce is evolving and brands can do a lot to move the needle for their businesses if they know the right strategies to use.

Learn about the most relevant trends in ecommerce right now and how you can put them into practice immediately.

March 11, 2019 — ECommerce is a popular subject area with hundreds if not thousands of implementations. Plus, more and more stores are going online every day making the ECommerce market explode with opportunity. Of course you want your store to be successful, but there’s a lot of contradictory & outdated advice for what tool to use for what. And as a store owner, how do you make sense of the chaos and do what’s not only right for your business, but what will propel it forward? Listen to best practices from Patrick Rauland, a former WooCommerce Product Manager & how ECommerce business owner Shayda Torabi applied those best practices to scale her online store. She’ll tell us what she learned, what was worth implementing, and what wasn’t worth her time.

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March 11, 2019 — Securing WooCommerce can sometimes feel like a moving target. In this session, We will review some easy and actionable steps for securing your store without annoying or scaring off customers. You’ll also learn to integrate free services that will improve the security of your website or store.

This session will help you find answers to these common questions:
1. Do I need to worry about security? I don’t get that many visitors.
2. My site keeps getting hacked, what should I do?
3. Do I need to do anything if I am using managed hosting?

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March 11, 2019 — Started your online store? Great! Now you’ve found WordPress and WooCommerce. What will the process be like to move your store to a new platform? Learn what you need to prepare for before moving your online store to WooCommerce.

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March 11, 2019 — How to Grow Your Email List and Increase Revenue: One of the most valuable channels in online marketing is email. Join David Blackmon of Aspen Grove Studios and Divi Space as he discusses the unparalleled benefits of email marketing. As well as sharing his strategies of growing email lists from 0 to 30,000+ subscribers, David will also discuss practical tactics that you can start applying in your email marketing strategy so that you can build trust with your audience and increase your revenue.

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March 11, 2019 — A fun, fast-paced, research-backed overview of major trends in digital marketing that will affect the way websites are built in the next 5 years. Among other topics, we’ll discuss modern brand strategy, mass personalization, artificial intelligence, marketing automation, and the rise of web services.

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March 11, 2019 — Modern browsers, JavaScript libraries, and CSS3 have made it easier than ever to create exciting, dynamic animated experiences within web interfaces. But we have also seen the unfortunate side effect of trying to do too much: websites that are resource hogs, eating up bandwidth and slowing load times to a crawl, all for effects that are ultimately just there for the “show” factor. This talk will discuss how to use these animation skills for good: to establish context, convey status, give feedback, and yes, even add a little delight. Along the way, we’ll discuss the principles of animation that guide everything from your favorite feature films to the actions of a button on your screen, and learn how deliberate animation choices can improve the experience for your user.

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March 11, 2019 — Spend time talking with a group of web business owners and the conversation will inevitably include someone’s unfortunate experience with a terrible client. Most web pros have a story or two (or eight). While bad clients can’t be completely avoided, there are strategic steps any business owner can take to contain the impact of a bad client. In this session, Nathan will explain the how to create a system that preserves workflow and keeps problem clients in check.

Take aways: (1) four strategies that will keep problem clients in check, (2) five monsters you should know and how to contain them, and (3) the payoff of protecting your business by building good fences.

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March 11, 2019 — Your website content has two audiences: Human readers and search engines. Writing content that appeals to both is something that all writers and website owners should know how to do. Whether you’re a professional copywriter or a small business owner who writes for your own website, knowing how to write content that satisfies both of these audiences is an essential (and profitable!) skill. This presentation will teach you exactly how to do that, using modern-day approaches to semantic and contextual keyword optimization.

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March 11, 2019 — Ever wondered how to choose the right clients? Not all money is good money for your freelance business. We will cover how to identify your ideal client, how to set boundaries, and the impact on your business with the wrong clients.

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