Everyone is talking about UX these days. What is User Experience? Who really cares about UX and why should you even care? User Experience is not just digital, in fact, it exists in our daily lives and every interaction is a user experience and it can make or fail . In this talk, we will take a look at some case studies to see how applying UX can make a difference and help you utilize some of the UX principles to your WordPress design and development.

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