Looking at websites over the past decades, performance is becoming more and more crucial. But still, it’s treated as a “nice to have” or “add-on” late in the development process of a website. What if we would integrate performance into our workflows so we don’t have to worry about it when we’re already done developing?
In my work at the performance-focused WordPress hosting company Servebolt, I come across a variety of developers. From those who build sites using existing themes to those who build their sites from scratch. And many of them have the same problem: their sites aren’t as performant as they could be. Not because they are built badly, but because they aren’t built with performance in mind. It’s treated as an afterthought.
In this talk I will explain why Performance First as a developing methodology should be more widely adapted and what benefits it will bring to you when developing sites for clients.