May 13, 2017 — What exactly is SEO, what does it have to do with content, and how does all that connect with WordPress?

Learn the essentials of SEO, how to plan a content marketing strategy, and the plugins that will make it practical.

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May 13, 2017 — Konstantin Obenland tells WordCamp KC 2017 attendees what to expect from the WordPress platform in 2017.

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May 13, 2017 — As a freelance designer, we turn down business constantly. Most small business owners undervalue the work we do and have limited budgets. Every week, I found myself turning down those dreaded “I have $300. Can you build me a website?” kind of leads.

Then, I realized I didn’t have to. With the right strategy and confidence in your work, you can make a living on $300 jobs. But more importantly, you can convert that customer you would’ve turned down into the customer you wanted, to begin with (and still do the fun custom work we really love to do).

We’ll discuss strategies, contracts, residual income generation, and long-term customer-focused approaches to freelance web work. We’ll also chat about keeping yourself happy in the midst of working for yourself and why those leads you’ve been turning down can be a huge asset.

May 13, 2017 — Vikas Kumar would be talking about his experience building and running a FinTech startup using WordPress.

Fintech are companies which are redefining financial transactions like loans by taking it online. An example of this kind of company is LoanTap which is built in WordPress.

He will also try to dispel the myth about the suitability of WordPress for building fundable startups on WordPress.

The session will cover roughly following points:

Is WordPress suitable for a FinTech Product
why are there not many FinTech products on WordPress
Why is it suitable to Build an Integrated FinTech Product on WordPress
Appifying WordPress
Is Speed an Issue, Is security an Issue

May 13, 2017 — Yogesh has taught in schools in India, China, Tajikistan over the past 25 years. He is a technology enthusiast and believes that power of technology can be used for social good.

He is a lead of at the Random Hacks of Kindness (RHoK) community in Bangalore. Yogesh wants to bring such concepts and introduce them at a WordCamp because he loves using WordPress because of the community around and its FOSS principles.

Yogesh will join Saurabh Shukla in an interview style discussion about how open source communities work, what motivates people to contribute time and skills for the community and the impact such ideas make with examples.

May 13, 2017 — This workshop will teach you the basic premises to increase your organic reach with social media marketing. Facebook, Twitter, and Instagram will be covered. Businesses should already have 1 or more accounts set up.

May 13, 2017 — Key points and considerations of what you will want to have in place for your WordPress site before implementing a PPC campaign (will touch on everything from a good hosting partner, to on-page forms, remarketing code, topic-focused content and conversion optimization best practices).

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May 13, 2017 — WordPress is made for the DIY person who wants to create a website site fast! And when you launch a new site, you want to have all the tools and resources the professionals use to work efficiently. In this session Christina Hills will show you some essential tools and plugins to get yourself organized for success so you can get your website built quickly and easily.

May 13, 2017 — utting together websites for clients can have a lot of moving parts, and there isn’t always the promise of the websites continuing to remain active in the long run. You can set up successful small business sites on WordPress.com and make it easier for both you and your clients to keep it running. This talk will cover site ownership, support, and what’s possible on a WordPress.com website so you can make the best decision for your client.

May 13, 2017 — Until the past few weeks, Swapnil was one of the people who didn’t care much about coding standards and the general readability the standards offer to the code.

He recently experienced how much difference that makes.

Now Swapnil would like to introduce WordPress Coding Standards and how to automate them.

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