August 17, 2018 — Page Builders can sometimes get a bad rap, from being bloated and slowing sites down, to breaking sites and causing problems, or just not cool enough for real coders to use.

In this presentation I will show you how Page Builders are becoming more accepted, from novices to seasoned professionals, and use cases that demonstrate ways page builders can speed up development and make you more efficient.

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August 17, 2018 — Small businesses make up around 97.5% of all the registered businesses in Australia.

As such, they’re a market that shouldn’t be completely ignored. They do often need more help to get a website that works for them, and that’s where this session comes into play.

Jane developed her own website brief after finding many business owners were not given or talked through a proper brief by their website designers/developers.

They were left with sites that don’t work- they don’t attract leads, and don’t convert to sales once there.

There are also common frustrations around the handover of the site (or complete lack of), and where web developers can stay involved without taking over.

In this session, Jane wants to step you through how to develop a website brief with a small business client, how to correctly manage their expectations, deliver a website so they get a great result, and both parties walk away happy.

Lessen frustration and miscommunication and earn five star reviews! Key takeaways – Key questions to ask your client to help the website connect with their clients – Clients you should probably avoid – How to reduce frustration, miscommunication and rework – Getting great reviews – Handing over the site – Retaining the client.

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August 17, 2018 — The General Data Protection Regulation presents the greatest overhaul of data laws to Europe in 20 years, however its effect goes beyond the borders of the European Union.

Not only is the landscape of data law changing, but with data breaches from Equifax and Facebook, it’s now more important than ever that businesses remain careful and trustworthy data stewards.

This talk will provide an overview of the major changes brought in by the GDPR, what WordPress is changing to allow compliance, and why data privacy is becoming an even greater issue in the minds of consumers.

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August 17, 2018 — One of the most amazing things about WordPress is that it gives anyone the power to create their own website or blog. But not everyone makes good design choices. What makes one site appear polished and professional and the other appear amateur? The answer: core design principles. In this session, you’ll learn the design principles professional website designers follow when designing sites and working with content and how you can apply them to your website to instantly up level the perception of your brand and business.

August 17, 2018 — One of the most amazing things about WordPress is that it gives anyone the power to create their own website or blog. But not everyone makes good design choices. What makes one site appear polished and professional and the other appear amateur? The answer: core design principles. In this session, you’ll learn the design principles professional website designers follow when designing sites and working with content and how you can apply them to your website to instantly up level the perception of your brand and business.

Presentation Slides »

August 16, 2018 — “震災復興支援を行うNPOがCMSとしてWordPressを導入。現地スタッフも参加できるCMSの導入でさらに支援活動を広げることができました。
このセッションでは実際に使っているサイト管理ツールやプラグインの紹介などを交え、震災復興支援活動を行うNPOがWordPressにたどり着くまでの経緯とWordPress導入後のwebだけにとどまらない変化について紹介させていただきます。”

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August 16, 2018

August 16, 2018 — As more and more services get digital these days, security has become a major aspect of every application. Especially when it comes to third-party code, it is really difficult to guarantee safety. But in general, XSS and Code Injection are a major problem these days.

Content Security Policy provides another layer of security that helps to detect and protect against different attacks. In this talk, I will introduce this concept and its main features, as well as show good and bad example usages.

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August 16, 2018 — For years we’ve heard the news that SEO is dead, links are dead. Now we hear that Google would magically “figure it all out”. But links are more powerful than ever. With many people shying away, not wanting to take any risks and thereby leaving all the money on the table – for YOU.

Learn what’s working and what’s not working in links for SEO in 2018 and beyond.

Learn why Link Audits and the Disavow file are still so important, and what kind of links work and where and how you’d better be careful.

Key areas covered in this session:

Should we still use the disavow tool?
Are link audits still important?
Are links still important?
How can redirects impact my rankings?
Should we still build links

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August 16, 2018 — Did you know? WordPress is changing!

As we speak WordPress is going through one of the biggest technological revolutions in its existence. The editing screen is being replaced by a brand new JavaScript-based editor. The project to make this all happen is named Gutenberg, after Johannes Gutenberg; the inventor of the printing press. This tells you something about the ambitions behind this project.

In this talk I’ll give a demo of the new editor, explain what’s about to change and reflect on the opportunities and risks this entails. After this talk, you will have a better understanding of… – how the process of content creation in WordPress is going to change. – what could break if you have plugins installed which add functionality to the post edit screen. – the potential (business) opportunities related to the big changes that are coming.

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